Pink Ice, Blue Mist, and Latte. This calming collection of colors features a soft and hazy aesthetic that ushers in a new era of beauty and emotional well-being.
Goldwell celebrates softness and serenity with its first 'Color of the Season' for 2025: ENCHANTED SOLACE.
With more people embracing the soothing power of color, this collection brings a dreamy feel that blends beauty with a sense of calm and well-being. And these calming qualities of color are incorporated into this series of hazy, blended tones across multiple hair color finishes.
"Enchanted Solace is a testament to the transformative power of color," says Jane Boddy, Global Color Expert. "These shades are meticulously chosen to evoke feelings of calm and comfort, addressing our deep-seated need for emotional well-being in today's fast-paced world."
PINK ICE embodies this trend, offering a fresh, natural shade infused with gentle positivity and joy. Unlike traditional pastel pinks, PINK ICE has a muted, dusted gray undertone. Its mellow charm evokes peace, gently stimulating both the senses and the soul. With a subtle hint of nostalgia, PINK ICE awakens slowly, offering a quiet sensory stimulation without overwhelming.
BLUE MIST features a barely-there color with a mineral-like essence, transitioning gracefully between blue and gray tones in varying hues. BLUE MIST whispers serenity, exuding a delicate and refined color with a pure, ethereal quality. As a contemporary take on pastels, BLUE MIST offers a tranquil, modern aesthetic.
LATTE serves as a reminder of warm sand illuminated by gentle sunlight. Airy yet grounded, LATTE exudes effortless naturalness and freshness alongside a sense of modern luxury. With a subtle hint of pink adding warmth to its character, LATTE provides the perfect complement to any existing blonde color.
Note: Results are shown on pre-lightened level 10 hair.
About Goldwell: Goldwell is a salon-professional brand of Kao Salon Division. Its professional hair products are dedicated to bringing stylists’ and their clients’ aspirations to life. Since 1948, Goldwell has been known for breakthrough innovations in the salon industry with well-known sub-brands such as: leading professional color products Topchic, Colorance, and Elumen; high-performing care and styling products Dualsenses, and StyleSign; and technology-based perm and texture products. Goldwell’s complete portfolio, advanced hairdresser training program and deep expertise together create a full-service brand, meeting all salon stylists and client desires.
About Kao Salon Division: Kao Salon Division is part of the Skin Care and Hair Care Business of Kao Corporation, offering professional products and services to stylists around the globe. It is a thought and trend leader in the hair care industry as well as home to the Goldwell, KERASILK, KMShair, Oribe and Varis brands. The mission of Kao Salon Division is to make life beautiful for salons, stylists and their clients through partnership, commitment to sustainable practices, salon business growth and a portfolio of advanced services, innovative products and inspiring education. Kao Corporation creates high-value-added products that enrich the lives of consumers around the world. With the annual Global Creative Awards, a unique chance for hundreds of stylists to show their full creativity live without any limitations, Kao Salon Division translates the latest trends in hair and fashion to inspire stylists around the world.
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