How Japanese Tea Rose Helps Reverse Hair Aging and Loss
The extract of the rose hip can help block a damaging protein in the hair cycle which contributes to hair fall. Learn about the science behind this powerful active.
by Anne Moratto
Anne Moratto
Director of Brand Content Strategy, MODERN SALON and NAILS
Anne Moratto’s well-rounded beauty career includes years in beauty public relations, beauty marketing, beauty manufacturing, and now, with MODERN SALON, in beauty publishing. The through-line has been an intense interest in all things beauty and a sincere appreciation for the skilled artists and entrepreneurs who make the industry so vital, compelling and creative.
Anne has been honored to be a judge of the North American Hairstyling Awards (NAHA), and the Wella TrendVision Awards. She has launched and hosted the MODERN SALON Independent Boot Camp and the brand-first Indie Pro Awards. As a subject matter expert, Anne has been tapped for her industry expertise by many media outlets. She has been a guest on a Global Wellness Summit webinar discussing the beauty industry and the COVID pandemic, on a virtual conference for the Professional Beauty Association (PBA) and their Executive Summit, and has had the pleasure of sharing the stage with many beauty industry luminaries. She has interviewed beauty legends, billionaire beauty business changemakers, and countless beauty makers and she is grateful there are still so many stories to tell. Anne, a native of Wisconsin, lives with her family in Los Angeles, CA.
Salon Labor and Wage Laws Focus of PBA Symposium
Beauty experts took a deep dive into compliance for owners. The event was sold-out.
by Anne Moratto
Talented Winners of Andis Barbering Competition Announced
We congratulate these student and pro winners and Andis gifted them with some great prizes.
by Anne Moratto
NYFW: Undone Waves by Oribe
Nicole Miller Fall/Winter 2020 collection models sported effortless, unstructured waves. But, of course, nothing is ever effortless in beauty...
by Anne Moratto
This Artistic Director's Advice for Stylists Just Starting Out
And more with Cassie Siskovic, the National Artistic Director of AlfaParf Milano, including her first tattoo and guilty pleasure!
by Anne Moratto
12 Things to Know About the Eco Chic Style of @jayne_edosalon
Jayne Matthews walks the walk, designing her own life to meet her hair esthetic.
by Anne Moratto
The Heat Is On: Hair Loves the New Bio Ionic OnePass Styling Iron
The new Bio Ionic OnePass NanoIonic MX styling iron has enhancements and updates that create healthy, hydrated hair.
Sponsored by Bio Ionic
Hammer & Nails Grooming Shop for Guys Launches Product Line
Beard Oil and After-Shave Gel are introduced with more products to roll out in months to come.
by Anne Moratto
Team from Arrojo Salon Wins the L’Oréal Professionnel US Color & Style Trophy
The winning team will travel to Milan in March to represent at the worldwide competition.
by Anne Moratto
Here's the Best Way to Care for Your Clippers
Plus a suggestion for saving something you'll find in most new clipper boxes...and most people just throw it away. Not this pro, though...
by Anne Moratto
Beauty-Full: New Beauty by Imagination Debuts at ISSE
A strong presence, impactful branding, and so many offerings in one spot made the new BBI booth one busy place.
by Anne Moratto
Flame Proof: From Inspiration to Red-Orange Reality
Some tips on pricing, maintenance, and then the process for this "girl on fire" finish.
by Anne Moratto
Do You Specialize In Weddings? Here Are the Best Places to Marry in the US
Are you in a market known for being wedding-friendly?
by Anne Moratto
SLIDESHOW: All the Beauty Happening at ISSE Long Beach
So much beauty, education, and experience, all in one SoCal location.
by Anne Moratto
4 Reasons Lashes and Brows Continue to Trend Up
“It’s only going to get more popular.” Here's why consumers can’t get enough of lash and brow services.
by Anne Moratto
Bellasonic Launches Patented 4-in-1 Electric Nail File System
It's a better nail file. Here's why...
by Anne Moratto
Eyebrow Lamination: The 2020 Alternative to Microblading
Brow Lamination originated in Russia and launched to an American market last year.
by Anne Moratto