
Full Service
NEW STUDY: Why Women Prefer a Salon Service over "Do it Yourself"
Despite an increased emphasis on DIY (Do-It-Yourself) beauty in the consumer landscape, many women prefer to leave the work to the professionals. See the full results according to a recent consumer survey conducted by Harris Interactive.
FACE OF THE BRAND: Meet Shel Pink, SpaRitual Founder
Shel Pink, SpaRitual Founder, launched her line of spa treatment products working with a "Slow Beauty for a Fast World" premise of mindfulness and greater awareness.
Beauty Companies Support Friends and Helpers Holiday Event
A holiday program that provides families in local shelters with stockings stuffed with beauty items, coupons for food and every day necessities receives a huge boost each year from beauty brands.
China Glaze, Ardell to Sponsor California Pageants
China Glaze Nail Lacquer and Ardell Lashes recently announced their official sponsorship of this year’s Miss California USA and Miss California Teen USA pageants.
Star Nail Educator Designs T-Shirt for Charity
Star Nail Global Education Director Elaine Watson, has designed a T-shirt featuring nail art to benefit charity.
SALON TOUR: Lovella West NYC
Take a tour of the Lovella West Salon NYC, the first in NYC to have the Repechage "Facial Bar" concept front and center.

Holiday Shopping and Seminars at The Makeup Show New York
If you have a beauty addict on your holiday gift-giving list, The Makeup Show is hosting its annual Pop Up Shop in New York City December 7th and 8th.
Dermalogica Salon in AZ Hosts Fundraising Event to Support Women
The Dermalogica concept space and educational training center located in Scottsdale, Arizona was the venue for a skin health and winetasting fundraising event for FITE (www.joinFITE.org), The Dermalogica Foundation’s global initiative to support woman-owned enterprises worldwide.
Keep Eyes Open for NovaLash Winner in January
NovaLash, Inc., a global distributor of eyelash extension products, has grown their family of lash artists via savvy social media outreach and an annual competition they call Lash Off.
HOLIDAY NAIL ART: The Bling Ring Manicure by OPI
A holiday-pretty manicure from OPI.
OPI Founder and CEO George Schaeffer to Step Down
Since founding OPI in 1981, George Schaeffer has made those three letters synonymous with nail care. Recently, it was announced that Schaeffer would be stepping down from his position as CEO while still working with OPI's management team
John Heffner Joins Dry Bar
John Heffner, salon industry veteran has joined Dry Bar, the chain of blow dry salons, as chief executive officer.
2014 Gwen Stefani Nail Polish Collection by OPI
OPI joins musician Gwen Stefani in announcing seven new limited-edition nail lacquers for 2014, including two that have a “semi-matte satin finish” that don’t require a top coat, a glitter polish and a special chrome hue.
PRODUCT REVIEW: Auraline Beauty for Flawless Skin
If you have a client in her 30's or 40's who complains they don’t recognize their skin anymore, introduce them to Auraline.
NovaLash USA Opens First UK Office
NovaLash eyelash extensions launched its products in the United Kingdom with a gala held at the Metropolitan Hotel, Old Park Lane.

Halloween How To: Zombie Makeup Tutorial
Make-up artist Alexander Rivera, aka @alexfaction, creates a Walking Dead/Zombie-inspired make-up look perfect for Halloween.
Lydia Sarfati: HOW TO Massage the Skin Properly
Lydia Sarfati of Repechage shows HOW TO properly massage the skin during a facial.




