
In The Know

L’Oréal Appoints President of Professional Products Division Global Marketing for US Brands
In new position, Wolf will oversee Redken, Matrix, Biolage, and Seed Phytonutrients Brands

Dyson Introduces New Styling Attachments
The new attachments include a gentle air dryer and a wide-tooth comb.

BaBylissPRO Launches New GoldFX Outliner
The new outliner features an exposed T-blade with 360 degree views while cutting.

Beauty Brands Unite for "Make Your Mark" Campaign
Beauty Changes Live is leading the campaign, while COTY and Ratner Companies are the first two to partners to join in.

Matrix Announces Theme for Maxtrix Destination 2020: Live Your Color
Cost for the three days of hands-on education led by award-winning artists will rise soon.

Sola Salon Studios Celebrates 15 Years
The business has more than 450 locations in the United States.

ApHogee Launches Curlific! Hair Care Range
The new range includes a texture treatment, curl serum and leave-in treatment.

Strengthen Hair with Olaplex's New No. 7 Bonding Oil
The new product is designed to strengthen hair while improving shine, increasing manageability and eliminating frizz.

Redken Adds Extreme Play Safe Treatment to Extreme Range
The leave-in treatment is designed to fortify the hair to prevent split ends while reducing their appearance.

Reduce Frizz and Curl with Keratin Complex Natural Keratin Smoothing Treatment
The product is designed to replace the keratin that's lost when hair is exposed to the sun and environment and styling and chemical services.

Biolage R.A.W. Fresh Recipes Offer Personalized Treatments
Biolage R.A.W. Fresh Recipes offer a customized cleansing and treatment experience.

Colours by Gina Professional Color Collection to Launch in Salons
The new line is enriched with biotin, baobab and collagen.

Refresh Hair with DevaFresh Scalp & Curl Revitalizer
The curl refresher is designed to moisturize, help soothe the scalp and fight odor for 24 hours.

Goldwell Announces Beauty Influencer Chrissy Rasmussen as an Ambassador
Chrissy Rasmussen, a hair color and style influencer, is the owner of Habit Salon in Gilbert, Arizona.

L'Oréal Professionnel Introduces Sustainable Source Essentielle Line
The new in-salon hair care line is made of vegan, silicone-free, paraben-free and sulfate-free formulas.

HempBeauty Skincare Launches CBD-Enhanced Eye Cream
The cream is designed to reduce eye area puffiness and water retention and stimulate the production of new cells.

Kenra Launches New Care Line of Shampoos and Conditioners
The new collection are designed with pH balancing systems that provide solutions for various hair types and needs.



