What’s the secret to developing a styling collection specific to professionals? Enlisting professionals to develop it, of course!
That is just how artistrypro came to life, a streamlined collection from SexyHair. The SexyHair Visionary Team, an elite squad of stylists, collaborated to create the seven-product lineup. The intention was for the collection to be all a stylist needs to fill a his or her kit.
“Two years ago, I was asked if I could do anything, what would it be and artistrypro represents the answer to those two ‘asks’,” explains Stephanie Polansky, global director of education and shows, SexyHair. “I wanted to have a team of artists who created inspiring content for the brand and for them to each bring a specific skill set. And, second, I wanted to have a product line only sold to hairdressers. With our Visionary Team and artistrypro, we have both.”
To put the products to the test, Saretta Bowerman (@hairbysaretta), Kayla Nelson (@kaylaannehair) and Nina Muresan (@hair.and.nina)—all members of MODERN SALON’s Artist Connective—have used the artistrypro line to create their signature braids, twists and creative styles. Get inspired by their work and find out which artistypro products they used.
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