Joico recently signed on as a sponsor of the Reality Cares and In Touch Weekly Heroes of Haiti Hollywood fundraiser. The event was hosted by Mary Murphy of So You Think You Can Dance and Jerry Penacoli of Extra, and was held at one of Hollywood's hottest venues, Capitol City Hollywood.

Guests gathered to honor the work of Eric Klein, founder and CEO of Can-Do.org who arrived in Haiti in January and has been working ever since to bring food, water and aid to those affected by the earthquake. The event raised $5,000 and VIP guests who enjoyed raffles, give-aways and live musical performances, were also treated to gifts of Joico Moisture Recovery Shampoo and Conditioner.

VIP guests included Stephanie Pratt and Jayde Nicole of The Hills, KayCee Stroh and Harvey Walden of Celebrity Fit Club, Brandon Rogers of American Idol and Joanna Krupa of Dancing with the Stars. To learn more, visit joico.com

Joico Joins Haiti Relief Efforts
Jayde Nicole and Stephanie Pratt, stars of The Hills MTV reality TV show, attended the star-studded Heroes of Haiti fundraiser sponsored by Joico, Reality Cares and In touch Weekly.

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