Hair Transformation: From Long Brunette to Bubbly Blonde

Anne Moratto | May 13, 2019 | 11:22 AM
Photo By @chaddofficial Photo 1 of 3
Chad with his model.
Photo By @chaddofficial Photo 2 of 3
Photo By @chaddofficial Photo 3 of 3

Chad Demchuk @chaddofficial is a Dallas-based Joico artist with skads of awards to his credit, including a NAHA (North American Hairstyling Award).  He is also a transformation artist, creating major makeovers with cut and color.  (Check out his Instagram feed for more.) This cool blonde was created in collaboration with two other artists, Michele MacLeod (@michmacstylist) and Alexis Downes (@downesalexis).

  PRE and POST

Treat with Defy Damage Pro Series from Joico.

STEP ONE: Virgin Application of Blonde Life Powder Lightener + 30 volume, process to level 8/9. Shampoo & Condition

STEP TWO: New growth application of Blonde Life Creme Lightener + 20 volume, mids & ends with 10 volume.

STEP THREE: Tone with Joico Lumishine Liquid 1.5 oz 10N + 1.5 CAPS 9V + 5 volume.

See more color corrections to amaze and inspire!

6 Hour Correction, $100 an Hour

Banded Box Color Makeover

When Is a Color Service Considered a Color Correction?

More from Hair Color

How do you boost your color satisfaction? By copying your client’s color and sending it home with her!
Hair Color Sponsored by evo

Here’s How To Make Your Color Clients Love You

June 21, 2019

When your client leaves your chair, she’s in the sun, in the pool, in the shower and soon, her hair color is in trouble. As her beautiful hue starts to fade away, she starts to question the time and money she invested in her hair. But don’t fret because there’s a solution that not only preserves your client’s color, it also elevates your service and your income.  

Load More