
Rodrick Samuels on The Silent Work, Modern Beauty Education and Why Empathy Wins
MODERN SALON sat down with Samuels to discuss the book, beauty education, mentorship and the habits that help beauty professionals thrive.
Meet the 2013 Spread the Love winners: Mario, Jessica, Jackie, Carley, Erwin and Patrick!
December 14, MODERN SALON and First Chair were given the tremendous honor to again be a part of the Matrix judging panel that picked 2013's Spread the Love winners. This being our third year on the judging panel, we thought it may be easier for us to pick the final six out of the 20 finalists, but we were wrong. This year was HARD. We spent hours deliberating--because, in the end, only six could be chosen.
Contestants had to launch a blog and gain followers, upload YouTube videos to introduce themselves and answer questions, and get recommendation letters. Then, they had to submit essays about themselves and their path to beauty, and create a top 50 Wish List. Matrix whittled down hundreds and hundreds of entries down to 20 finalists, who were then flown to New York City to meet last year's STL group, and for an American Idol-style live audition in front of the panel of judges. And, this year was different as technical skills were taken into consideration as well--the finalists were observed learning from the Matrix Artistic Directors and working on mannequins. After a very exciting/emotional/extremely challenging day of interviewing the 20 finalists, judges finally came to terms!
We are so excited for you to meet the members of 2012 Spread the Love!
These six recent beauty school graduates will share their journey of a lifetime as they travel state to state, salon to salon and event to event, exploring the country, connecting with stylists and learning the ins and outs of the professional beauty industry. Each week, the three teams of two will visit and work with different salons in different cities, attending beauty shows and taking in everything that makes the hairdressing industry incredible. They’ll learn new technical skills, salon business practices, and all the special ways salons touch their communities. … all in exchange for blogging and documenting their experience on mymatrixfamily.com.
Jackie Hovorka, from Sioux Falls, South Dakota, and a recent graduate of Black Hills Beauty College, says she lives for hair--"I've never had a hunger, passion or drive for anything the way I do for hair." Her purple hair, passion for the industry and bubbly attitude won a place in our hearts. "I'm in shock, I can't believe I'm here--but I'm SO glad I am!"
Mario J. Smith, a graduate of Long's School of Cosmetology in Terra Haute, Indiana, has always loved doing hair and loves to braid but, as he says, he would love to learn more. "I'm a hard worker, full of ambition and perseverance," he says. "Words can't express how excited I am to win. I almost passed out in my chair! But, I'm glad I didn't because no one would be able to pick me up!" [Smith is nearly 7-feet tall!]
Erwin Sapao, a graduate of Penrose Academy in Scottsdale, Arizona, wants to inspire other to trust in their abilities and capabilities. "I am focused, determined, driven and fun to be around," he says. And with a personal recommendation letter from Spread the Love 2012 member Todd Kane, we know Sapao will be a great addition to the team.
Carley Throgmorton from Taylor Andrews Academy in West Jordan, Utah, says, "Cosmetology has given me so much of who I am. I've spent my whole life looking for a way to express myself and the hair industry has given that to me." With a love of glitter and sequins and a personality so bubbly and bright, we can't wait to see what she contributes to the team!
Patrick Heid from Spring Hill, Florida, has been doing hair since he was 14 and is a very proud hairdresser. "I had the honor of meeting the 2012 Spread the Love team, and also learning from Patrick McIvor--who inspired me to share my passion with the world," he says. Heid is also a talented guitarist and he's even a trained fire dancer!
Jessica Bosworth, a graduate of Chattahoochee Technical School in Marieta, Georgia, was so excited when she found out she won. She has a love for this industry that she wants to share with future cosmetology graduates and this program is an excellent platform for her to do so.

MODERN SALON sat down with Samuels to discuss the book, beauty education, mentorship and the habits that help beauty professionals thrive.

"The mistake people make is treating AI like a vending machine instead of a personal assistant." Digital marketing expert Scott Moon shares how beauty professionals can use AI while staying authentic

Real-world advice on creativity, consultations, color, burnout, business, boundaries, inclusivity, client care, and career growth from educators and industry experts.

Today's clients are hearing more about longevity, biohacking, inflammation, and healthy aging than ever before. This article explores the science and language behind the skin longevity movement, and what it could mean for client consultations, treatment recommendations, and professional credibility.

Licensed to Thrive, Anna Manukyan's all-in-one beauty career and financial masterclass, is being gifted to professionals who enroll in L'Oreal LEVEL Rewards for a limited time.

From breaking free of external validation to creating joy-based goals, discover a more sustainable and fulfilling path to success.

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From working backstage at multiple Paris Fashion Week shows to collaborating on four creative collections and expanding her international stage work, Michelle Bowden has had an incredible year of growth. Here, we break down her approach that drove her momentum, offering a framework for stylists looking to elevate their own careers.

This marks Ulta Beauty’s first scholarship partnership with Beauty Changes Lives, building on years of enthusiastic support for the organization and its mission.

Locally owned Great Clips salons offer a wide variety of career opportunities, competitive compensation, supportive salon teams and opportunities to grow your skills, both technically and professionally.
Sponsored by Great Clips

Salon suite consultant Karen Kaminski explains why cheap salon suite rent can destabilize the salon suite business model and why value-based pricing may be a smarter strategy.

These stylists practice hairdresser magic, transforming clients into unicorns, mermaids, rainbows and living works of art.

Keratin Complex is taking education on the road in 2026 with the launch of KC on Tour, a live event series featuring industry icon and salon business coach Tabatha Coffey.

Modern professionalism is evolving beyond hard skills. Technical training is essential but about 85 percent of job success comes from soft skills. In a world where AI and automation are increasing, human connection becomes more valuable, not less.

In his new book "The Creative Mastermind," a writer and creative executive behind brands such as "Top Chef," "Fear Factor," and "Real Housewives," shares his insider knowledge for navigating today's chaotic content landscape.

Personalization is no longer just the cherry on top; it’s the whole sundae. If clients don’t feel like you designed and personalized the experience just for them, they’ll find a salon that does.

Ulta Beauty is always innovating to meet professionals where they are. Amazing transformations happened at The Salon at Ulta Beauty in 2025, and Ulta Beauty artistry and education will be everywhere you want to go in the year ahead. Come see all The Salon at Ulta Beauty has planned for you in 2026!
Sponsored by Ulta Beauty