
Wella Announces the Finalists of Wella Trend Vision Awards
This year’s awards centered around the Monochromatic trend, which is rooted in minimalism and intentional by design.
The holidays are a time to reflect on the abundance of the past year and to show compassion to those less fortunate. Barbering Today explores how barbers show their gratitude.

To raise money for his local church, Nieves Almaraz partnered with the pastor to host haircutting events, where recipients are invited to leave a donation in lieu of paying for their haircut.

Barbers Who Care holds the largest back-to-school haircutting event in Philadelphia--the event also gives away backpacks full of school supplies.
December is upon us. It's the last month of the year filled with busy schedules and lots of holidays: Hanukkah is an eight day Jewish festival that reaffirms the ideals of Judaism and commemorates the rededication of the Second Temple of Jerusalem by lighting nightly candles on a menorah. It is also celebrated by playing games, family dinners and exchanging gifts. The exact dates vary because Hanukkah is always on the 25th day of Kislev in the Hebrew calendar which is actually in the year 5783.
On the 25th of December, Christians celebrate Christmas as the anniversary of the birth of Jesus of Nazareth, a religious leader regarded as the Son of God or the Incarnation of God. It could arguably be the largest birthday celebration.
The day after Christmas, Kwanzaa, a seven day celebration of African-American culture, starts and culminates in a communal feast called Karamu. Kwanzaa was established in 1966 by activist Maulana Karenga, based on African harvest festival traditions from various parts of West and Southeast Africa.
In between celebrating holidays, battling winter weather, cutting clients and readying to ring in the New Year, many barbers find ways to give back to their community year round.
Influencer motivator Vic Blends reaches out to individuals everywhere he goes, humanizing each person with meaningful conversations and sharing their stories. Barber Cookie Zamarripa in Austin Texas, holds cut-a-thons at Thanksgiving and this past year at Uvalde, TX to bring a sense of normalcy to a shell-shocked community. Kenny Duncan, owner of Mane Attraction Unisex Salon, started Barbers Who Care, a 501c non-profit organization, that holds the largest back-to-school hair cutting event in Philadelphia, complete with complimentary backpacks filled with school supplies. The organization also sponsors selected schools throughout the year to provide free haircuts to the students. Andis and Luster are supporters of Barbers Who Care.
Nieves Almaraz, owner of How to Fade Hair Barber School in Cicero, IL, partnered with his church in 2017. He says, “My church was working toward constructing a new building that was adjacent from the building they were currently in. The pastor and I thought of having a fundraising event for the new construction project by offering haircuts at no cost; however if the person who was getting their haircut would like they could leave a donation of their choice it would be donated to the church.” Since the pandemic, Almaraz holds Donation Box Haircut events at his barber school for most holidays benefitting many community groups as well as providing non-profit social service haircuts.

The new church in Cicero, Illinois, under construction.
DaPeoplesBarber AKA Rick Morin of Corpus Christi, TX first brought his Wahl clippers to his church’s “Taking It to the Streets” event where they went out to help clothe, feed and help those in need. He offered to provide cutting services. A few months later, the pastor of Church United, turned a room in the church into a barbershop. Morin says, “My wife is also a barber and we, as well as other community stylists, donate time to service those in need on a weekly basis.”
Originally posted on Barbering Today

This year’s awards centered around the Monochromatic trend, which is rooted in minimalism and intentional by design.
Haircare brand The Doux has launched “My Salon Empire,” a free-to-play salon management game on Roblox, helping the next generation celebrate the diversity of textured hair and explore salon entrepreneurship.

The show reported 30% attendance growth. It felt that way. This event for the southwest professional beauty community had heart, spice, and something for everyone.

Wella artists presented the Monochromatic trend movement, introduced new Pure Perfection color and Sebastian styling innovations, while the Wella team created interactive fun throughout Wella Studio in Los Angeles.

Dominique LyVar, an influential educator and artist, is remembered by those who loved him for his significant impact on the industry and contributions to the community.

Known for his buttery blondes and a technique for highlighting hair with more precision that he called chunking, Brad Johns died on August 27. His friend and fellow colorist, David Stanko, shares thoughts on his talented colleague and close friend.

As technology evolves at an accelerated rate, you want to make sure you have the best in your business toolkit to help you grow sales, motivate your team, communicate with your current and future clientele, and streamline your managerial tasks. The 2026 SALON TODAY Technology Solutions Guide is designed to help you navigate today's growing landscape of salon and spa technology. In this guide, you'll find a curated look at more than 50 of the latest software platforms, digital solutions, and innovative features to help you compare options and identify the best fit for your business.

The Davines Edit reflects the brand’s passion for people and planet.

RÜTE Wash introduces a shower cap designed specifically for crown washing, helping clients with hair extensions cleanse the scalp while protecting the lengths from water.

Premiere San Antonio Presented by SalonCentric returns for its fourth edition August 30-31 at the Henry B. González Convention Center, delivering its biggest and boldest event to date.

One-Day Personal and Professional Development Education Event for Beauty Professionals Set for October 25, 2026, at the Hilton Philadelphia City Avenue.

According to the report, people are moving away from copy-paste trends and toward community, using real experiences to develop a sense of taste and beauty that reflects who they are.

Hairstylists and barbers can showcase their creative and technical vision in two global categories with cash prizes and a chance to represent in Portugal.

The BBR Beauty Show featured a prominent speaker lineup including Lacy Redway, Karrueche Tran, Danessa Myricks, Chelley B., Sabrina Elba, Jessica Harris-Dupart, and more.

The Professional Beauty Association and Pivot Point team up to develop an ongoing study that measures the confidence of salon owners, stylists, school owners, and students.

This shared recognition celebrates the strength of industry collaboration in advancing professional mobility.

In Dubai, a salon visit isn’t an appointment. It’s a weekly routine, and clients can spend $800 to $1,400 a month on it, according to Gaurav Tripathi of MADI International. On October 6-8, 2026, the market behind those numbers opens its doors as Beautyworld Dubai marks its 30th edition at the Dubai World Trade Centre, bringing together distributors, brands, stylists and salon owners from all over the world.
Sponsored by BeautyWorld Dubai