Modern Salon
MenuMENU
SearchSEARCH

essie News: Educator Gino Trunzo and essie GEL Line

Essie's new GEL line arrives hand-in-hand (pun intended) with educator Gino Trunzo.

Lauren Quick
Lauren QuickContributor
March 26, 2014
2 min to read


essie's new GEL line arrives hand-in-hand (pun intended) with educator Gino Trunzo.

Trunzo grew up in a salon-and-spa family, and he owned Rescue Hand and Foot Spa in Los Angeles. He is leading essie's relatively new education team, which comprises 20 people and is growing, Trunzo says.

Ad Loading...

essie's GEL line is focused on maintaining the health of a client's natural nail, according to Trunzo. He says the hydrolyzed keratin-infused base coat has the thinnest viscosity on the market and applies more like a polish than a gel, but it is key in creating a barrier between the natural nail and the GEL.

There are currently 36 GEL colors available to nail professionals only, and more are coming out in the near future, says Trunzo. He shared a video with MODERN of the ease of taking the GEL off (see below); he says he was actually a little confused when he went to remove the GEL from the second nail, because the GEL looked like it was still intact. He tried to blow some air on it, and it flew off.

Trunzo says that essie worked on perfecting a formula that would not require any scraping or buffing of the GEL or of the nail to remove the color.

Almost all of the GEL colors correspond with a classic Essie shade. For instance, Smokin' Hot in the polish line is Super Good in the GEL line; Ballet Slippers in the polish is Dance Class in GEL. A fun game is trying to see if you can figure out what classic polish shades correspond with the GEL shades:
-Blizzard
-Deep Pockets
-Puffer Up
-Life Partner
-Amusing Bouche

Read more on essie's GEL line from a nail professional's perspective.

More In The Know

A man cuts a man's hair
In The Know|Articles|Aug 6, 2026

In Dubai, Clients Visit the Salon Every Week. Here’s What That Market Can Teach You

In Dubai, a salon visit isn’t an appointment. It’s a weekly routine, and clients can spend $800 to $1,400 a month on it, according to Gaurav Tripathi of MADI International. On October 6-8, 2026, the market behind those numbers opens its doors as Beautyworld Dubai marks its 30th edition at the Dubai World Trade Centre, bringing together distributors, brands, stylists and salon owners from all over the world.

Ad Loading...
A woman with long brown hair, a black sleeveless blouse, and a beaded headband.
In The Know|Articles|Jul 2, 2026

Mireya Villarreal Announces From Chair to Boss Live, a New Business Education Event for Beauty Professionals

Mireya Villarreal, founder of From Chair to Boss™, is bringing together beauty industry leaders for a new one-day educational event designed to help salon professionals strengthen the business side of their careers. From Chair to Boss Live! will take place September 28 at the Hilton Oak Brook Hills Resort & Conference Center in Oak Brook, Illinois.

Ad Loading...
In The Know|News|May 22, 2026

Aura Salonware Announces 2026 Scholarship Winners

Aura Salonware is proud to announce its 2026 scholarship recipients. This first-time scholarship in partnership with the Professional Beauty Association awarded three different scholarships to support beauty professionals at every point in their professional journey.

Ad Loading...