
Wella Announces the Finalists of Wella Trend Vision Awards
This year’s awards centered around the Monochromatic trend, which is rooted in minimalism and intentional by design.
Jose Longoria of San Antonio created the winning style in Sport Clips’ “The Look” national stylists competition.








On the right, winner of Sport Clips "The Look" Competition Jose Longoria from San Antonio, TX poses with his model.
Jose Longoria of San Antonio created the winning style in Sport Clips’ “The Look” national stylists competition in April, 2014. He was among six Sport Clips stylists from the franchises’ 11,000+ professionals throughout the U.S. and Canada invited to the company’s national meeting to showcase their all-star haircutting skills and creativity in the annual competition.
“Our stylists are skilled at creating the looks guys are sporting all across the country, and this competition allows them to really demonstrate their talent,” says Julie Vargas, Sport Clips’ director of Career Opportunities.
The competition was hosted by Julian Perlingiero, Sport Clips’ artistic consultant, and Area Coach Desiree Weaver. Tommy Callahan of JPMS, Adriana Fournier of American Crew, Jason Schwind of Nioxin and Rafe Hardy of Sexy Hair judged results after finalists cut and created looks on models’ hair in front of the company’s 2,200 National Huddle meeting attendees.
Styles represented at this year’s competition include: faded comb-over with a hard part; slicked back, blended and pushed forward sides; clean-cut, sleek; classic with hard part; sleek, but textured; and, the winning style, classic pompadour with a deep side part. Each stylist was judged on how he or she followed the Sport Clips All Star Haircutting System; ability to adapt to model and Sport Clips clients; overall finished design; and interview with judges.
Sport Clips Haircuts “The Look” National Stylist Competition
• Winner - Jose Longoria - San Antonio, TX - $2,500 and hairstyling tools
• 2nd place (runner up) - Cristina Sales - Las Vegas, NV - $1,500 and hairstyling tools
• 3rd place - Danielle Clewlow - London, Ontario Canada - $1,000 and hairstyling tools
• Honorable Mention - Danielle Allemand - Summerville, SC - $500 and hairstyling tools
• Honorable Mention - Teri Telega - Poland, OH - $500 and hairstyling tools
• Honorable Mention - Ashley Gream - Champaign, IL - $500 and hairstyling tools
Longoria was selected as “The Look” competition winner. He describes his winning style as “Classic ‘Mad Men’ pompadour with a deep side party that’s suitable for more clients.” Longoria used Mitch Clean Cut and Hardwired products to finish off the style. He says he’s been cutting hair since he was young and decided to pursue it as a profession.
As runner-up in the competition, Sales created a “classic look and modernized it with a hard part.” She began doing hair for friends and followed her passion for it after a friend told her “there’s a school for it as a profession!”
Clewlow, the first The Look finalist from Canada, created a “sleek, but texturized low maintenance” style and finished it with Mitch Barber’s Classic. She entered the hairstyling profession on a whim, and it turned into a career.
Honorable mentions went to Allemand’s faded comb-over with a hard part; Telega’s slicked back, blended and pushed forward on the sides look; and Gream’s clean cut, sleek look. Allemond and Telega both grew up in families of stylists, while Gream turned doing friends’ hair into a profession, and it was a friend who inspired the style she brought to The Look competition.
All finalists received travel and hotel accommodations in Houston for the event.

This year’s awards centered around the Monochromatic trend, which is rooted in minimalism and intentional by design.
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