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R+Co BLEU Launches Blonded Brightening Shampoo & Masque

R+Co BLEU's new Blonded Brightening Shampoo and Masque neutralize unwanted yellow tones with these toning formulas that cleanse, moisturize, and help repair color-treated hair.

R+Co
July 24, 2023
R+Co BLEU Launches Blonded Brightening Shampoo & Masque

New from R+Co BLEU: Blonded Brightening Shampoo & Masque.

Photo: R+Co BLEU

1 min to read


R+Co BLEU launched its newest products, Blonded Brightening Shampoo (8.5oz bottle $59) and Masque (5oz tube $73). The brand's 'Blonde Illumination' repairs and revitalizes dull, yellowed blondes with a hydrating and toning formula. Naturally-derived, antioxidant-rich pigments neutralize existing yellow undertones, while counteracting future discoloration.

Features & Benefits

  • Provides buildable toning by counteracting oxidation and unwanted yellow tones.

  • Gentle and rich formulas clean and repair chemically treated hair.

  • Delivers moisture to dry highlight colored hair.

  • Increases hair elasticity.

  • Safe for colored and chemically treated hair.

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Key Ingredients

  • BLEU Molecule Complex for strength and shine.

  • Lilac Flower Stem Cells add shine and repairs damaged, lightened hair.

  • Violet Flower-derived pigment delivers toning and antioxidants.

  • Vitamin B & E nourish and protect hair from the environment.

  • Shea Butter provides moisture for damaged hair.

  • Keramatch Vegan Keratin to repair chemically treated hair.

How to Use

  • Massage Shampoo into wet hair.

  • Rinse thoroughly.

  • Apply Masque to wet hair from mid-length to ends.

  • Leave on for five minutes.

  • Rinse thoroughly.

For more information, please visit www.randco.com/bleu.

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