
New CoverSmart Truffle Shades from Paul Mitchell
Paul Mitchell debuts an expansion to its Color XG CoverSmart line in "Cool Natural" ideal for clients with over 50% gray or white resistant hair.
All shades of blonde transform with maximum shine and enhanced brilliance in just 10 minutes.

Your clients who love Goldwell Colorance now can get the same hair feeling faster than ever. New Colorance Gloss Tones are liquid demi-permanent, in-salon specialist color delivering superior shine and maximum performance in just 10 minutes. Not only do the Colorance Gloss Tones instantly provide more brilliant color results in only one service, but results are long-lasting.
Available in Clear plus 15 shades of blonde, Colorance Gloss Tones is the latest addition to the Colorance in-salon portfolio that allows stylists to customize their color services for exceptional results on all hair types, textures, and tones. With its exclusive IntraLipid Technology, Colorance can repair the hair’s structure as it colors the hair, regenerating up to 70% of the hair’s lost lipids, while the pH-balanced formula provides up to 35% more gentleness when Topchic is color-balanced with Colorance (compared to balancing the color with alkaline permanent hair color). Hair emerges shiny, vibrant, and healthy looking.

Colorance Gloss Tones is the third line in the Colorance family of in-salon demi-permanent colors. The other two are:
Colorance. With 76 shades to choose from, Colorance offers ammonia-free cream color to enhance natural color, tone and refine color, create expressive fashion shades, and refresh existing color bases.
Colorance Cover Plus. The 11 shades provide a natural blending of grey hair with up to 75% coverage.
Colorance by Goldwell offers #colorforeveryone with rich, beautiful shades that can be used on all hair types and textures. The Colorance portfolio colors and repairs hair structure in one step, delivering up to 3x more shine and up to 5x better combability, even on damaged hair.

Paul Mitchell debuts an expansion to its Color XG CoverSmart line in "Cool Natural" ideal for clients with over 50% gray or white resistant hair.

Moroccanoil Treatment Purple is a tone-correcting oil with violet pigments to counteract brassiness in blonde, highlighted, and grey hair.

Zenagen's new Eclipse Color Preservation & Gray Defense Shampoo is powered by 15+ plant extracts, revitalizing hair follicles and enhancing and preserving color.

ECRU New York's newest Luxe Gloss offers a blended formula of reflective pigments to enhance natural and color-treated hair while imparting a glass-like shine.

milk_shake launches its new Level 9 Lightener that lifts up to nine levels while maintaining the hair's health and vitality and insta.light shampoo for Glass Hair, a product option associated with its insta.light in-salon lamination hair service.

R+Co BLEU's new Blonded Brightening Shampoo and Masque neutralize unwanted yellow tones with these toning formulas that cleanse, moisturize, and help repair color-treated hair.

Barbie and Schwarzkopf Professional’s BLONDME launch two limited edition hair care kits For professional hairstylists.

John Paul Mitchell Systems debuted its newest color line called The Demi Nearly Nudes, three new gold violet hues of tan, gold, and violet tones.

Tackle gray in 10 minutes with Paul Mitchell's new permanent cream hair color Paul Mitchell the color 10.

Matrix's new High Riser Pre-Bonded already has bonder inside and has the highest concentration of bonder for less breakage, better protected hair bonds, and stronger hair fibers.

Pick up this new purple shampoo and conditioner from Saphira, a powerful-yet-gentle combo containing 26 reparative minerals from the Dead Sea.

Matrix's latest innovation contains pre-measured color and developer in every pouch for precise dosing and portability. It allows stylists to cover 100% of grays in half the time.

Matrix Introduces new Open Air Pre-Bonded clay lightener and SoColor Sync Acidic “Bronde” toners, for a flawless balayage.

RUSK empowers colorists with the introduction of new color products

The new Color Toning collection by Colorproof provides a lighter, brighter, and zero-brass blonde.

This leave-in formula delivers moisture and nourishment, and helps promote color vibrancy.

Five new Ultra Natural shades provide a gentle solution for natural, on-tone coverage.