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Cashmere Blonde: Keune So Pure Formula Creates Soft Tones

Keune's Christian Faircloth creates a soft-tones blonde with this how to using So Pure.

Alison Alhamed
Alison AlhamedEditor in Chief, MODERN SALON
Read Alison's Posts
March 27, 2013
1 min to read


Without the professional touch, chemically processed blonde hair can sometimes look flat. But soft tones with slices and weaves of dimension can make all the difference. Here, Christian Faircloth, Keune North America Education and Creative Director, demonstrates how creating a durable texture, inspired by cashmere, that reflects soft tones can not only be luxurious, but can also create a "comfortable" lived-in feeling.



The Artist
Christian Faircloth
Keune North America Education & Creative Director

Formulas/Application
Natural level: 6
Formula 1: Keune So Pure Natural Balance Ammonia Free Color 8.31 (Light Amber Blonde) + equal parts So Pure 20-volume developer.
Formula 2: Keune So Pure Natural Balance Ammonia Free Bleach + equal parts So Pure 10-volume developer
Step 1: Quickly apply Formula 1 all over, from base to ends.
Step 2: Creating random slices and weaves (with fewer in nape), flat wrap Formula 2 in an ombre feathering fashion, beginning at the mid-shaft of the slice or weave and continuing through ends.
Step 3: Process for 30 minutes, then rinse twice with Keune So Pure After Color Shampoo and Balsam.
Step 4: Style with So Pure Natural Balance styling products.

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