Patrick McIvor's 3 Keys to Success
Patrick McIvor says there are three things each one of his successful beauty industry friends has in common that make them successful. See what they are!
Bio Ionic Crowns a New Style Awards Winner
Celebrating the artistry of hairdressing with a social media and onstage styling challenge, Bio Ionic chose their 2017 Style Awards winner at Club Avalon in Hollywood on April 23, 2017. The winning look featured a punk Disney princess, with long, textured pieces and her wardrobe was inspired by Warburton’s idol, filmmaker Tim Burton.
Sponsored by Bio Ionic
Beauty By Moroccanoil For Marchesa Bridal, SS18
Moroccanoil Artistic Director Kevin Hughes created 2 lovely looks for the Marchesa SS18 Bridal collections. Details here.
COLOR CORRECTION: Dated and Faded to Lovely Blonde
This client came in with level 5 regrowth and old violet permanent lowlights. Here she shares the details for this correction.
Identifying the 6 Skin Types to Prescribe the Right Regiment for Your Clients
Tu’el is focused on finding a skin care regiment that is individualized by a client’s specific needs and skin type. It focuses on the various characteristics of each skin type—dry, combination, oily, reactive, acne and mature—and what Tu’el solutions can be used to benefit it.
by Jamie Newman
Hand Pressed Color: Whisper, Talk, Shout
Hand Pressed Color is a unique method of application that allows colorists to create custom, multi-dimensional color blends in less time than traditional methods!
COLOR CORRECTION: Multiple Bands to Desired Blonde
This client came in with two inches of her natural color, about two inches of a level five band, another few inches of level seven band and pre-lightened ends. She wanted to be white blonde!
The Interrupted Journey: Faded Blonde To Fun Purple Melt
Learn more about this lovely makeover from faded blonde to dimensional purple.
The First Timer: Going For It!
Ludovic Geheniaux (@@hairbyluu), a color ambassador for EUGENE PERMA Professionnel says this level 3-4 model shared she had never colored hair hair before. Here Geheniaux shares details for this makeover.
CONVERSION: From Warm to Cool
"This client came in with very brassy, yellow and orange tones throughout her hair," says Austin Senior. "She was all levels 8 and 9 with about 5 inches of her natural level 7 regrowth. Her goal was a very cool platinum blonde with no silver and a shadow root slightly darker/cooler than her natural level." Here Senior shares the details for this makeover.
Speaking Polish: Essie Team Spirit
With their major focus being instilling the pro back in the nail professional, the Essie education team is putting a focus on business building classes to guide the professional nail business this year.
by Jamie Newman
This Season’s "IT" Cut Is the Textured Shag
Matrix Celebrity Stylist George Papanikolas has named the textured shag the most on-trend cut this season. Its messy styling is cool and casual, but color looks bright and expensive.
Gentle Update for the Long-Haired Client
This client came in with unwanted warmth and didn't feel blonde enough with her current color. She had uneven chunks of dark, old lowlights and a lot of her natural color. In this how-to she requested to go brighter!
MAKEOVER: From DIY to Pro Ice
Lana of Shear Bliss Salon in NYC (@shearblissnyc) located in heart of Manhattan says her client always wanted to go blonde. She tried out various salons and colored her hair at home for over 5 years. Every time she visited a salon she experienced failure and disappointment....until now.
Bringing in Clients With Goodwill Promotions
Goodwill promotions work like homeopathic medicine—a bit slower, but permanently. Just the kind of loyal clients you want.
Correcting a 9-Year-Old's Home Boo-Boo
This 9-year-old attempted to give herself ombre hair color. After it didn't turn out exactly the way she expected, her parents decided to take her to a professional.
MAKEOVER: Faded Blonde To Electric Apricot
Get the details for this amazing faded blonde to electric apricot shade here.