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Inova Professional Launches New Volumizing Haircare Line

by Elizabeth Jakaitis | July 18, 2016 | Inova Professional | Finishing Products

Inova Professional introduces a new line of volumizing products for creating full-bodied locks. The collection consists of six products including Boost It Up, Volume It Up, Spray & Shine, Load & Flex, Load & Hold, and Touch Clean and Go. 

The Volumizing Collection is enriched with Inova Professional's Keratin Complex Signature, which helps strengthen hair while providing volume and body. The products also feature nano-molecular technology, which shields hair from damage, leaving it soft, shiny and manageable. 

Boost It Up Root Boost - Gives roots a boost and strengthens and thickens hair. Can be applied to wet or dry hair. 

Volume It Up Volumizing Mousse - Keratin-rich, sulfate-free volumizing mousse features Keratin Complex Signature and is lightly fragranced.

Spray & Shine Spray - Sulfate-free shine spray tames frizz and leaves hair smooth and lustrous. 

Load & Flex Hairspray - Flex hold hairspray seals out humidity and elminates frizz and flyaways while provideing a flexible hold. 

Load & Hold Hairspray - Finishing spray helps prevent frizz and keeps hair in place with a firm hold, while remaining non-stick and weightless.

Touch Clean and Go Dry Shampoo - Dry shampoo refreshes and deoderizes hair between washes while enriching its health. Gives hair a boost of volume and leaves hair oil-free and feeling fresh. 

For more information, visit inovaprofessional.com

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R+Co Dreamhouse Creates Fresh-from-the-Beach Waves

Style

R+Co Dreamhouse Creates Fresh-from-the-Beach Waves

R+Co

The perfect recipe for summer hair? Effortless texture with a fresh-from-the-beach vibe. The secret sauce for just that is Dreamhouse from R+Co in collaboration with celebrity stylist Ashley Stricher. The multitasking mist moisturizes, protects hair from the elements, helps enhance color, and accentuates natural waves.

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