Maggie Mulhern

Beauty and Fashion Director, MODERN SALON

MODERN's Beauty & Fashion Director is the NYC based Editor and Art Director for Modern Salon Magazine and  modernsalon.com . Maggie joined MODERN in the 1980's and has spent more than 3 decades covering the professional beauty industry around the world. In addition to writing articles, Maggie travels globally as a journalist to report on the latest trends, products and techniques in the professional beauty world. Known for a keen eye, Maggie has judged hundreds of national competitions including NAHA, and international competitions such as Wella International Trend Vision and Goldwell Color Zoom among others. As an Art Director, Maggie is responsible for hundreds of magazine covers and thousands of inside pages and features for Modern Salon and her sister publications. Among her many professional passions is ARTIST SESSION, the 2-day workshop she founded which offers direction and inspiration to hairdressers interested in learning how to do successful photoshoots. A graduate of Boston College, Maggie is the author of Great Looks (Doubleday) and, in the few minutes of spare time she has left, is working on a book for children that has NOTHING to do with beauty.

Maggie Mulhern wrote

MAKEOVER: Three Sessions Of Beauty

MAKEOVER: Three Sessions Of Beauty

by Maggie Mulhern

Jenn Malone (@jmalonehair) at Agence Salon, San Dimas, California, says her client "had 85% virgin hair. Her goal is to be a 'rooty' platinum blonde while still keeping the 'lived in' look. My main goal was to get her to her desired color, while still maintaining the integrity of her hair. Patience is the key in achieving this!" How to here.

IN SPANISH: How-To: Create A Face Frame

IN SPANISH: How-To: Create A Face Frame

by Maggie Mulhern

MODERN stopped by the most recent educator training for Living Proof.  Rafael Benitez,  Director of Sales and Education - Latin America was working with Living Proof Educator - Latin America,  Leonel (Leo) Sandoval. As he was perfecting the technique, Benitez asked Sandoval to demonstrate for our Spanish speaking audience.

Why Professionals SHOULD Sell Retail Products

Why Professionals SHOULD Sell Retail Products

by Maggie Mulhern

It has been a problem in our industry for years - retailing. Many salon pros have trouble seeing beyond the artistry and find it difficult to sell products to their clients. In this brief video Cody Fullerton of Living Proof confronts the situation and shares why salon pros should encourage their clients to buy products to maintain their hair between salon visits.

Four Icy Blonde Formulas You Must Know

Four Icy Blonde Formulas You Must Know

by Maggie Mulhern

Four lovely icy blondes were chatting up a storm at a special training for Living Proof educators. The ladies, together, represented some of the prettiest dimensional pale shades ever seen. We had to know: WHAT IS YOUR FORMULA. Here they share.

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