Last week's episode of MODERN SALON TV featured Goldwell North American artistic director John C. Simpson, who shared his step-by-step instructions on how to create dimensional fringe using foils and unique color placement—all in less than 60 seconds!
Winner of the Avant Garde category in the first Great Lengths Challenge competition, Matthew Parkes, a stylist at Robert Allen Salon in Fort Lauderdale, Florida took a basic short buzzed men's hair cut and transformed it into a modern Mohawk by adding Great Lengths Extensions and a new up-to-date color.
Goldwell has announced their 2011 Color Zoom Challenge US Finalists. See which three US colorists will represent the United States at the 2011 Color Zoom Finale Live Competition in South Beach on October 16, 2011
The deadline for Goldwell Color Zoom Challenge is coming up on May 27th! Interpret the Play Strong collection and you could be on your way to South Beach, Florida to compete in a live, hands-on competition and get a chance to join the Color Zoom Master Team in developing the 2013 Collection!
Reshade, the new men’s professional hair color from Goldwell, blends away gray in five minutes at the shampoo bowl.
Lately, there's been a lot of talk about giving back. Whether you're giving back to the community, giving back to your peers, or giving back to the industry—whatever you can do to make a difference in the lives of others is so important.
I recently had the chance to lunch with KPSS President and CEO Mario Argenti, who oversees North American operations for Goldwell and KMS. Argenti spoke enthusiastically about how their brands, educators and networks of salons are helping stack the deck to help stylists and colorists succeed in spite of the economy.
While the mainstream press is busy proclaiming the professional hair color business is going down, down, down, many salons are actually seeing gains, even in the current economy. Why? Because they’re offering innovative services and enticing their clients with smart promotions and business-building strategies. What’s more, many of their ideas are simple and straightforward. The lesson is clear—all it takes is a consistent focus on your color business to keep it going strong!
