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Correcting The "Trend"

"Vibrant and pastel colors are quite the trend," says Eric Anthony (@ericanthonyhair), a master-colorist at The Canyon Salon, Westlake Village, California. "Eventually, as one might imagine, our adventurous clients will choose to ...

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Natural, Glowing Blonde

Sheyanne (@the_vellocet_hair) woprking out of Claudio Lazo's C the Salon in Studio City, CA, shared a very pretty natural, glowing blonde on her Instagram page. She was happy with the results, too.STEP ONE: "ObSESSED with the new Wella ...

TRANSFORMATION: Baby Lights For Dimensional Blue

Mackenzie Myers (@mackenziemyers91) of The Beauty Bar, Salisbury, North Carolina, was thrilled when co-worker Carri decided she wanted a HUGE change. "This was a 2 appointment process," says Myers. "At the first appointment we ...

THE CHALLENGE: Black/Red To Bright Blonde

Stephanie Palmer (@rockin_locks) of Rockin Locks Hair Studio, Albuquerque, NM, wowed us with this transformation. We all know how hard it is to transition from black/red to blonde, but this master artist tackled this head of hair without fear. ...

COLOR CORRECTION: Hot Red To Classic Highlights

Alisha Jared (@alishajaredhairartistry) from Siren Salon in Vancouver, WA, has been seeing this client for 6 months and "she has been everything from a level 4 red-violet to a 'Little Mermaid' red.  When she came in and said ...

One Ring to Rule Them All: Never Accidentally Cut Your Fingers Again!

How many times have you accidentally cut your knuckles, index finger or middle finger from cutting your client’s hair? Once or twice? Several times a week? Whether it’s not often or too much, now you never have to worry about doing ...

Wella Academy Tour: Essential Foiling

The Wella Masters Color Expert Program (MCE) is gaining momentum and spreading out around the U.S. Seminars and classes are being held not only in the Wella Studios (NY and LA), but in selected venues in various parts of the country. ...

US and Canadian Wella Trend Vision Finalists Announced

The 2015 North American Trend Vision competition (NATVA) will take place on Sunday July 19, in Las Vegas, Nevada.The Wella Professionals annual Trend Vision competition celebrates the skills of pioneering stylists with an inherent sense of ...

Showcasing Your Work in Wella's Trend Vision

I know I usually write about hair extensions, but I wanted to change it up and share with you an exciting experience I am a part of right now: Wella's Trend Vision.I think most of us in the hair industry at one time or another have heard ...

How-To: New-Mom Red

Nato VanDine (@re_nato_v) of Bardo Salon and Spa, Boca Raton, FL (also a Brand Educator for Wella Professionals) had a fun opportunity with a friend."She recently had a child and was dealing with some regrowth and brassy ends," VanDine ...