The games I like playing are games where everyone wins, games where life gets better. I fly Delta because I get upgraded a lot, I love Foursquare because it rewards me as the mayor (with a crown too) because I park my car in long term parking so often at the Allentown Airport and I love analytics because it tells me what I’m doing that people like, it’s all a game.
Creating success is much easier when you’re doing the things you love, today many stylists don’t realize, that thanks to social media, you don't have to get the guests you get, you can get the guests you want.
Read Patrick McIvor's blog.
Portfolio On Tour, featuring teams from Goldwell, KMS California and Arrojo, debuted last night in NYC. It was a spectacular, exciting, enlightening and fun event.
Usually, I get inspired by an idea or question for my blogs and run with it, that’s pretty much how I’ve been working since I started writing in December 1999. This month I decided to try something new, I turned to Facebook and posted a request for suggestions. Overwhelmingly, we have a winner, Mentoring - NewBie’s.
Patrick McIvoe, artistic and techniCulture director for Goldwell and KMS California, uses Goldwell Topchic and Elumen for his dip dye technique.
Patrick McIvor, Artistic & TechniCulture Director for Goldwell and KMS California shows how you can create high impact color on natural, virgin hair without bleaching or decolorizing first. Watch this video!
I received a very interesting question from a friend on Facebook the other day... “You're a platform artist! Do you think anyone is worth a 1200 dollar haircut?” And my response was....
Patrick McIvor's blog on Grammy Hair. Inside, McIvor comments on Florence Welch, Faith Hill, Katy Perry and Natalie La Rose.
How can a stylist or colorist use social media to best showcase their work? How do you best showcase hair color for a photo shoot?
