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Star-worthy Style Takes Wella's Grand Prize

Erika Nash, an apprentice at Root Salon with locations in St. Paul and Linden Hills, MN, wins Wella Professional's Illuministas Contest.

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Where In the World Is Nicole Obert?

Nicole Obert came in third in the second season of Sheer Genius, the first reality tv show featuring hair dressers. So much has happened in the five years since and in this interview she updates her activities.

Getting Involved...Advice From Fabio Sementilli

Fabio Sementilli expresses the importance of getting involved in industry while Mark Debolt offers tips on competitions AND an Oribe sighting at NYFW.

FASHION WEEK: Beauty at Jeremy Scott

Eugene Souleiman (Wella) adorned the colorful Jeremy Scott fashions with an equally colorful, edgy and fun silhouette. A bonus interview with MAC make up artist Kabuki and nail artist Patricia Yankee.

Reuben Carranza To Receive Spirit of Life Award

City of Hope's National Professional Salon Industry has selected Reuben Carranza, CEO of Wella, the Salon Professional Division of P&G, North America, to receive their prestigious Spirit of Life Award.

HOW TO: Sleek Sophistication at DKNY with Eugene Soulemain

Eugene Souleiman, Global Creative Director, Care and Styling, for Wella Professionals, designed a sleek, sophisticated, behind-the-ears look for the DKNY show.

Wella Koleston Perfect Red by Helmet Midtown

Wella Koleston Perfect Red by Helmet Midtown

Enter the Wella Supports Your Cause Charity Challenge

Rally your staff and clients around a good cause at your salon or in your community. Wella will award 20 of the most popular entries with grants up to $10,000.

Wella Professional's Sound of Color Hair Trends for 2013

At the 10th Annual International Trend Vision Awards, Wella Professionals revealed four emerging styles in a collection inspired by the Sound of Color that are predicted to influence future styles in the year ahead. The new 2013 trends created by Global Creative Directors, Eugene Souleiman (Care and Styling) and Josh Wood (Color) explore the synergy of aesthetic beauty and the world of music. See the trends.

Wella Debuts Trend

Cosmetologists Chicago’s (CC) “First Mondays” holiday educational seminar featuring the U.S. debut of The Sound of Color, Wella Professional’s annual trends released at Trend Vision.