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Wella ILLUMINISTAS Contest

Let your talent shine! Wella Professionals announces the ILLUMINISTAS Contest.

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WELLA TREND VISION, 2012 Winners Announced

The winners of the 2012 International Trend Vision are listed here Congratulations to Canada for Color Category and China for New Talent Category.

WELLA TREND VISION: 2013 Trends Released

The 2013 trends for Wella Trend Vision have been released. Check out these videos and pictures from the press preview and learn more about "The Sound of Color" and the trends: Allegra, Echo, Fusion and Decibel

HOW-TO: Japanese Sumo Hair

The hair look at the Haider Ackermann S/S ‘13 show was Catwalk Fusion; shiny, graphic and immaculate. “Haider Ackermann always creates clothes that make women beautiful and handsome. He has the ability to bring out the male psyche of a woman in an incredibly chic way,” said Eugene Souleiman, global creative director, Care & Styling, Wella Professionals.

Wella Professionals Launches ILLUMINA Color

At the historic Hollywood Roosevelt Hotel on Hollywood Boulevard in Los Angeles, Wella Professionals offered editors a sneak peek of a new permanent hair color, ILLUMINA.

Fabio Sementilli on Leadership

Wella's Fabio Sementilli chats about his NLG program on leadership.

P&G Salon Pampers Moms of Paralympic Athletes in London

The P&G Salon at the Wella Studio re-opened yesterday to provide complimentary beauty treatments to the mothers of the Paralympic athletes.

Winners of Wella's North American Trend Vision Awards

The Gold, Silver and Bronze winners in the Wella Professionals’ 2012 North American Trend Vision Awards were announced Sunday evening, July 29th, in Los Angeles.

North American Trend Vision 2012: Day One

Wella Professionals' North American Trend Vision is a live competition done in front of judges for two days. Today is prep-day and the judging is on technical work. Let the hairdressing begin!

Wella Professionals' 2012 Trend Vision Finalists Announced!

Wella Professionals has officially announced the finalists for North America who have been chosen to compete at the North American Trend Vision Awards in Los Angeles, California. NEWS: This article has just been updated with a link to the NATVA 2012 winners!