american crew

QUIZ: What Product Should You Use on a Men's Style?

It's a MatchPomades. Waxes. Gels. Clays. Do you have a firm grasp on what they are and when they should be used? Although picking product for men’s styles doesn’t have to be cut-and-dry, it certainly ...

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Day Two ISBN 2015: Speaking Millennial, Thinking Beauty

THE EVENT:  The second day of the The International SalonSpa Business Network (ISBN) annual conference at the Ritz-Carlton on Amelia Island, Florida, May 3-May 5, 2015, further explored the way millennials are reshaping the workplace and ...

HOW-TO: Sleek, Clean and Connected Men's Cut and Style

Some of the best styists in the world gathered in Rome to compete for the American Crew All-Star Challenge and the title of Global Champion.  Sergiy Shapochka of Ukraine walked away with the win for this handsome finish.  He shares his ...

American Crew Announces 2014-2015 All-Star Challenge Global Champion

Sergiy Shapochka from Ukraine was named the Champion of the American Crew 2014-2015 All-Star Challenge, an annual global competition for men’s hair styling. The announcement was made on April 20, 2015 at the Fiera Roma Arena, in Rome, ...

Christian Faircloth New Director of Education at American Crew

Christian Faircloth joins American Crew as Director of Education, Revlon Professional Brands. As the guiding force of the American Crew Menswork educational program, Faircloth’s goals are threefold:  to focus the brand’s ...

Street Wear, Underground and Haute Couture Looks at The Trilogy of Beauty Event

Perfect location. Good company. After-dark hair presentations. The Trilogy of Beauty Event held in the Modern Wing of the Art Institute was a night of elegance and tribute to Leo Passage, founder of Pivot Point International, who is known ...

New Liquid Wax from American Crew

Wax OnGels are often intimidating in terms of application—gauging how much to apply can be tricky. So for clients who are a little gun-shy of strong-hold products, American Crew introduces Liquid Wax, which goes on like ...

OSCARS HOW-TO: Recreate the Winning Men's Look with American Crew

The men nominated for Best Actor were also some of the most beautifully groomed at last night's Academy Awards in Los Angeles. Celebrity Groomer Diana Schmidtke worked with nominee Michael Keaton and she paid attention the other men, ...

Grooming Birdman: Diana Schmidtke on Oscar Night with Michael Keaton

Celebrity Groomer Diana Schmidtke was taking a break during a long day of Oscar prep (she would return to the action to work on clients who were attending the round of evening Oscar parties) when she spoke about taking care of Best Actor nominee ...

HOW-TO: A Pompadour on a Young Client Looks Just Right

At the 2015 Long Beach International Salon and Spa Expo, Alyssa Brasket from Vancouver, WA grabbed the American Crew All-Star U.S. Winner title. Come April, Brasket will take her tools and talent and travel to Rome to represent America in the ...