kelly ehlers

Manage, Moderate or Create – Facebook Rolls Out Admin Functions

Facebook has added a new feature that allows page owners to designate different access. This article shows you how this fits into your salon's social media strategy!

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The Basics of Twitter

To effectively utilize Twitter for your salon, much like any other social media platform, it’s all about strategy. If and when done properly, there are many opportunities to outreach to both industry influencers, bloggers, media and your customers via Twitter. At Evoke Brands, we utilize Twitter as a PR tool – something we call ‘Social Media PR.’ It’s a new way of connecting with influencers and both introducing our company and clients – as well as joining important conversations in a social, instant way. We look at it as a conversation resource in a way that other social media, even the almighty Facebook, can't.

Paying To Promote Posts On Your Facebook Page – A Good Idea?

Facebook has just released a new feature called promoted tweets. Kelly Ehlers uses her social media marketing expertise to explain promoted tweets and show how they are applicable for salon businesses Facebook page.

Tick Tock, Timeline for Brands Goes Live March 30th

True to Facebook’s mission to help people and brands “tell their story” in a visual way, a few weeks ago they announced that brand pages will also be transitioning to the new eye-catching Timeline format. The new Facebook Timeline for brands will go live on March 30th changing the way your fans view and interact with your page.

Using Pinterest for Your Salon

Pinterest, the scrapbooking site that’s suddenly everywhere you turn, is like a gift from social media heaven for the style-conscious, visually driven consumers. It’s a perfect medium for your salon because the average user is all about fashion, beauty, accessories, hair and all things chic.

Beyond Facebook: Introducing Our Social Media Blogger

We know you're on Facebook but do you know how to use it to grow your business? Introducing Kelly Ehlers, a leader in social and mobile media for the salon and beauty industry.