pureology

The Euro Bob

Demi Howell (@demihowell3D) has created what she calls the "Euro Bob". Based in Huntville, Alabama, Howell does hair and make up, and based on her instagram page...does it well! MODERN tracked her down to get the details on this ...

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The Masters of Hairdressing: Legacy Sessions

THE EVENT: “The Masters of Hairdressing: Legacy Sessions”, the 2 day program, combining the talents of three master educators from the L’Oreal Professional Products Division (Matrix, Redken, Pureology, Mizani, L'Oreal ...

HOW-TO: The Modern Pixie by Ruth Roche

Get cutting tips for a modern pixie (a la Jennifer Lawrence, Michelle Williams, etc.) from Pureology's Ruth Roche.

HOW TO: Going "Game Of Thrones" Blonde

Amie Miller shares how she brought her first time client to the desired Game Of Thrones blonde.

Beauty Brands Go Pink

For Breast Cancer Awareness Month in October, beauty brands are making products available in special packaging and donating a portion of the sales to breast cancer causes.

The "It" Cut for Fall/Winter 2014: '60s Bob

Ruth Roche shares tips on how to achieve the "it" cut for fall/winter 2014, the '60s bob.

HOW-TO: Nautical Knot Half-Up Style

Pureology Artistic Ambassador Natasha Sunshine shares how to achieve this pretty, statement-making look.

EMMYS 2014: Julia Roberts' Undone Waves

Julia Roberts was on-trend with waves at the 2014 Emmys. Pureology Artistic Ambassador Sandra Joseph shares how to recreate the look.

EMMYS 2014: January Jones' Bun & Fringe

Pureology Artistic Ambassador Natasha Sunshine sheds light on how to achieve January Jones' low bun with fringe.

EMMYS 2014: Sarah Hyland's Ballerina Bun

Pureology Artistic Ambassador and celeb stylist Ruth Roche shares how-to get Sarah Hyland's 2014 Emmys bun.