Elizabeth Jakaitis

Assistant Editor

Elizabeth Jakaitis is MODERN SALON and SALON TODAY's assistant editor, responsible for coverage of beauty news, products and trends. She is managing editor of MODERN’s TEXTURE! supplement, focusing on curly hair, and of the SOLO ARTIST program for independent stylists. Through reporting, social media engagement and involvement at industry events, Elizabeth tracks the pulse of trends and business practices that are shaping the world of professional beauty.

Elizabeth Jakaitis wrote

PRAVANA NEVO Color Enhancer Treatment

PRAVANA NEVO Color Enhancer Treatment

Pravana

PRAVANA introduces NEVO Color Enhancer Treatment, a take-home product to refresh color between salon visits with five shades for every color client.Color Enhancers offer stylists a multitude of easy opportunities to build revenue, including ...

Pretty in Punk

Pretty in Punk

by Elizabeth Jakaitis

Rage, rebellion and revolution were the philosophy of the massive punk scene of the ’70s. Self-expression was at the sentiment of this movement—fueling the scene’s inspiring art, music and style.  “Punk may not ...

Tropica: Aquage Resort 2015

Tropica: Aquage Resort 2015

by Elizabeth Jakaitis

Spring is upon us! Help your clients travel lightly by ditching the dryer and flatiron, and get inspired by these wet styling designs created by Luis Alvarez for Aquage. The new resort-inspired collection is designed to showcase clients ...

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