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FORMULA: Sherbet Root Shadow/Melt

"Pastel colors are amazing, the trouble is they are often more high maintenance than fashion colors," says Heggy Gonzalez (@heggyhair) of the Aveda Institute, Provo (Utah). "They tend to fade a lot faster, not just because ...

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Spring/Summer Makeup How-Tos: Peach Dusk and Amethyst Dawn

Aveda introduces its limited edition Spring/Summer 2016 Makeup Collection Indian Sunset, creating the next chapter in the ‘no-makeup look’—a pretty face with subtle color perfectly highlighting the face’s natural ...

Aveda’s Spring/Summer 2016 Color Forecast

Inspired by the fashion runways of New York City, Paris and Milan, along with steady world travel, Ian Michael Black, Aveda global artistic director, hair color, is the expert in color. Here he shares his predictions on the hair color trends ...

The Top 4 Reasons to See a Professional Colorist

At-home hair color may seem convenient, but as noted by Ian Michael Black, Aveda global artistic director, hair color, the results can be unpredictable. It’s always better to invest the time to see a professional colorist.Here Black ...

Modern Reports: ColorFest 2016 at America's Beauty Show

MODERN teamed up with America’s Beauty Show to bring ticket-holding attendees ColorFest 2016 on Monday, March 14, in the main ballroom just off the show floor. Colorists and salon owners got exclusive access to the latest color trends, ...

DIY Fashion to Blissful Blue

Holly DeCastri (@hollydecastri) of Hypntotix Spalon,  Wilmington NC, says "This beauty came to me with an inch of dark brown regrowth, and old washed out fantasy color she had applied herself."Here she shares the how to for ...

AVEDA FORMULA: A Tie-Dye to Die For

Priscila Martinez (@babyhandsp) of The @establishmentLA Salon in the Silver Lake neighborhood of Los Angeles, shared this "tie-dyed" effect working with all Aveda color and products.FORMULA:Pre-lighten the hair with Aveda Enlightener ...

True Grit: Microbead-Free Exfoliators

Sorry Barbie, life in plastic is actually not so fantastic. Now microbeads are banned, you may be wondering: what is the future of skincare buffng? Plastic microbeads are small particles less than five millimeters in size, but they are ...

Winter Goddess Rhiannon by Whitney Roberts of Halcyon Salon and Spa

Halcyon Salon and Spa (@salonhalcyon on Instagram) is an Aveda Concept salon in Erie, Colorado. They post a series of inspiring photoshoots (including the steps and how-tos) on their blog. We were led to this Winter Goddess via an Instagram ...

TRANSFORMATION: Platinum To "Something Dark And Silvery""

Doug O'Connell (@dougoconnell13), a balayage, color and extension expert at Salon 5150, Brea, CA., says his "client came into me wanting a change. I had done her before and we always do a white platinum all over. This time she wanted ...