pravana

American Pharoah's Jockey Victor Espinoza Supports City of Hope with Winnings

On Saturday, for the second consecutive year, jockey Victor Espinoza attempted to capture the historic Triple Crown of horse racing. As in 2014, after wins at the Kentucky Derby and Preakness Stakes, Espinoza rode in the Belmont ...

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DRAMATIC TRANSFORMATION: All Hands on Deck

This makeover was a collaborative effort done by three artists from the Butterfly Loft Salon and Spa (@butterflyloftsalon) in Los Angeles.The three stylists: Caroline Guiney (@caroline_anythingbutbasic), Breanna Little ...

HOW-TO: Achieve Creative Freedom with all Color Services and No Damage

Damage results from a combination of many factors; not just from chemical services, daily styling, or environmental stress.When hair is colored or lightened, the bonds that make up the cellular membrane complex are broken so that color can ...

TRANSFORMATION: Faded to Blue and Purple Color Melt

Shonda Broadus (@shondabroadus) of Color Me RAD Salon in South Carolina, caught our eye with this gorgeous blue/purple colormelt."My client came in and she wanted a change from the purple/lavender that she had 11 weeks prior that ...

How-To (plus video!): Pravana Locked-In Rainbow Hair

Haircolor magician Rebecca Taylor, possibly known more commonly by her very popular Instagram handle, @vividartistichairdesign, is teaming up with Pravana to showcase the staying power of Pravana's new Vivids Locked-In Colors (available ...

HOW-TO: Pink Lemonade Formula

Sadie Gray (@sadieJcre8s), based at Deja Vu Salon, Santa Rosa, California, sent in the details for this pink lemonade design that we just had to share:Get the color: Pink lemonadeSTEP 1: Apply balayage highlights using Schwarzkopf Blondme with ...

GOING FOR IT: Spring Rose Gold

Kristy Lage (@KristyLStylist), an independent stylist of Salon Karma, Omaha, Nebraska, shares the details of this transformation that took 12 hours and cost the client $600:"Earlier in the year a very sweet girl with an inch of level 7 ...

Formula: Kesha's Lemon-Lime Green Hair

If you thought the bright and bold haircolor days were behind us, Kesha disagrees in a not-so-subtle way. Recently, the singer transitioned from blonde to a bright, loud lime-green that she describes as "slimey" on her Instagram. ...

HOW-TO: 7 Shades of Rainbow Bright Haircolor

This colorful transformation features seven different shades of PRAVANA Vivids/Neons hand painted throughout the hair in various sections.According to haircolorist Shonda Broadus who created this rainbow look, she used PRAVANA’s Neon ...

COLOR CORRECTION: Pretty and Perfect Sombre

Miguel Gato (@migueldoeshair), based in Miami, Florida, had a fun challenge with this correction. "About four months ago, this client decided to lighten her ends and color them green! What you see in the photo is her natural base color with ...