goldwell

ABS Trend Panel 2014 Forecasts Dusty Pastels, Rugged Styles

The All-Star Trend Talk Panel on Sat., March 22 at America’s Beauty Show covered a range of topics courtesy of industry experts John Simpson of Goldwell, Kelly Ehlers of Evoke, Mark Hayes of Sassoon, Gerard Scarpaci of Hairbrained, Jan Nordstrom-Arnold of CND, Nick Irwin of TIGI and moderated by Fabio Sementelli of Wella.

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HOW TO: Get That Katy Perry Purple

Tiffany Conway shares HOW TO get the purple recently worn by Katy Perry,

Hey... I've Got a Secret

I tend to be a guy with a lot of energy and a bunch of crazy ideas. The source of those elements, which has been the other secret to our success, is because I am an unmedicated, manic, bi-polar person, or suffer from bi-polar mania, epending on which doctor's diagnosis you want to follow.

4 Options to Consider When Taking Your Client Blonde

Years ago, there were only two ways to create a blonde – bleach and bleach and tone. Now, there are more options, so every stylist can have their way with a blonde. Patrick McIvor, artistic and TechniCulture director for Goldwell and KMS California shares his four options for creating blonde and saving time.

HOW-TO: High Gloss Styles

Whether it be a low ponytail, slicked back roots or beachy waves, the rend is shine, shine and more shine. Tiffany Conway, owner of CoCo Cheveux Salon, gives tips on how to get the polish.

HOW TO: Fixing a Home Hair Color Disaster

Kasia Pawluk, a stylist at Chicago's Gallery of Hair, had her hands full when a client with home hair color (an attempt at ombre, we think?) came to see her. Here's how she fixed it.

Different/Better not Better/Different

Today, I think businesses, in particular, realize that better, when it is only different, is not necessarily better, just maybe more convenient. But, when different is better, well then the world can be changed and people notice.

COLOR TREND: Two Rose Gold Hair Color Formulas

Rose gold is the new blonde phenomenon sweeping the red carpets and salons world wide! It provides soft rose warmth to any blonde canvas with a neutral warmth, leaving hair a natural peach beige color. Get two rose gold hair color formulas inside from John Simpson, Lead Artistic Director for Goldwell and Global Master Team.

Kerasilk Keratin Collection Launched

Goldwell launches Kerasilk Keratin Collection to the US press. Dimitrios Tsioumas presents the new smoothing treatment to 40 Beauty Editors in NYC.

The Power of Three

One, two, three— there is a power in three. This year, I am so excited to be traveling throughout the United States sharing ideas that use the power of three to build business, connect to our communities and go viral. From three quick powerful social media ideas to three powerful business models that work for salons and three unique ways to address guests.