patrick mcivor

Win a Technology Makeover from Matrix and Salon Transcripts

Does you salon need a technology makeover? Enter by September 30th for your chance to win new hardware, software, Matrix products and an exclusive color class with Matrix Artistic Director Patrick McIvor.

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Be Open to New Ideas

Back in the 80’s, Madonna and others made dramatic fashion statements that others copied, but today style makers like Nicki Minaj, Lady Gaga, Kelly Osborne and even Lauren Conrad with her dip dyed ends, change looks so often, they don’t want us to necessarily copy their look, they want to inspire us to think beyond the mainstream of fashion and beauty.

Bombshell or Bomb?

We’ve all seen it, blondes can either be bombshells like Marilyn Monroe, or they can just bomb like some of the young Hollywood crowd that shall remain nameless. To avoid mishaps, I always ask two questions, “Cool or Warm?” and “Dark or Light?”

Who Does Your Hair?

Patrick McIvor offers advice on how to get more clients in your salon by using social media.

Patrick McIvor, at the 4th Dimensions, Chats about Sharing

In this video Patrick McIvor offers his thoughts about the importance of sharing.

Patrick McIvor Tips for Success

Patrick McIvor, Artistic Director for Matrix, and specialist in social media and new experiential educational formats, is also the owner of his very successful salon Patrick McIvor Color Studio in Bethlehem, Pennsylvania. We most recently heard about his Apple Digital AV Adapter that mirrors exactly what is on iPad 2 or iPhone 4S that he uses to convey information to his clients or staff via widescreen TV, video projection screen, or other HDMI-compatible display.

Celebrate Your Color

For those of you who follow me on Twitter or Facebook, you know that I have been teasing that 2012 is going to be a big year. I did not mean just for me, 2012 is going to be a huge year for hair color, your color!

What's the Worst That Could Happen?

I was playing video games with my oldest daughter this weekend and at one point she wanted to try a soccer game she had never experienced. It is an old Nintendo 64 game station we have up at our cabin, so the game play is pretty simple, but the graphics are pretty "real" looking for an old game. As we were playing, I noticed something interesting, she was having trouble because she was failing to try.

Four New Matrix Developers

Matrix has launched four new developers—Matrix Cream Developer 10, 20, 30 and 40 Volume—can be used with all Matrix SOCOLOR, Color Sync, Dream.Age, Wonder.brown and Logics shades, along with V-Light Powder Lightener.

Use Your Voice, Use Your Power, For a Beautiful World w/o AIDS

This December 1st, what are YOU doing to USE YOUR VIOCE, USE YOUR POWER and HELP CREATE A Beautiful World Without AIDS? Read Guest Blogger Patrick McIvor's Blog.