hair color formulas

Rusk Adds Shades to the Brand's Express Color Line

RUSKin10 now offers more ways to match, darken, lighten, and highlight natural hair, expanding your color menu.

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How to Achieve Expensive Brunette Hair Color

For 2022, we’re predicting “expensive brunette” will be highly requested, providing an easy-care color solution but with the depth and dimension only a professional could achieve.

Dimensional Brunette Foilayage Formula + How-To

Dani Washington, stylist and colorist in Knoxville, TN, created this gorgeous, dimensional brunette foilayage using L’oreal Pro and Redken.

Color Formula: Gray with Highlights

Pati Rodriguez—stylist at Lozania Studio in Milwaukee, Matrix bilingual educator, and member of the MODERN SALON 100 class of 2021—has a message: Embrace your grays!

Slick Copper with L'ANZA Formula

A striking, rich copper red looks very on-trend.

Mouthwatering Melt and Express Lightening Technique

This Keune formula creates a blended brunette that is rich and luxurious looking.

Sunkissed Brown Redken Formula

Redken Brand Ambassador Johnny Ramirez @johnnyramirez gives us a look at the steps he takes when creating his trademarked  Lived In Color™.

Electric Aloe: Eufora Formula for a Neon Green

This green glows. Get the detailed steps and formulas and recreate it.

Formula Alert: Face Frame, Toner and Base for a Gorgeous Glow-Up

This gorgeous glow-up was created by Alfaparf Milano’s US National Artistic Director Cassie Siskovic @cassiskovic. She creates rich depth, throughout, and a flattering frame of light around her client’s face.

How to Preserve and Protect Your 'Make Me Blonder' Clients

Once you give your clients a taste of lighter hair, it’s often the same. The next time they’re in your chair they’re begging, “Can you make me blonder?” Hair color pros know that’s a tricky question because the lighter you go, the more you risk damage. But now stylists have found a way to safeguard hair health, with up to eight levels of lift.

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