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hair color formulas

Tropical Rainbow Formula

Known for her rainbow creations, this artist breaks down the steps, color formulas, and her keys to success.

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Tailor-Made Blondes: New BLONDME Toners from Schwarzkopf Professional for One-of-a-Kind Color

Toning can make all the difference between a run-of-the-mill blonde and an oh-so-special blonde.

Color Correction: Yellow and Banded to Ice Queen

This client was anxious to get back to her signature platinum. The process involved pre-appointment treatments, and careful color work throughout.

Which Lightener to Choose for the Best Blondes

A social media challenge selected the best Eufora Summer Blondes. Here's a breakdown of the Eufora range of lighteners used in the looks.

Black Box Color to Natural Silver in 11 Hours

Her client had been coloring her hair at home, getting it to a nearly black Level 1.  And had been doing this every two-to-three weeks for years. Here's the process for this gray slay. 

MAKEOVER: 8 Hours to a Natural Silver

She had been talking to her client for a year about transitioning to her natural color...and they took the leap, together. Get her formulas and process.

The Chemist & The Colorist: New Content Series Dives Deep Into Hair Chemistry

Hair color is hair chemistry. A new digital content series from JPMS makes hair education fun!

Celebrate National Balayage Week with Matrix: Education, Inspiration and Prizes

Starting on Monday, August 17, Matrix is offering a week of inspiring balayage classes, and a balayage challenge so you can share your best balayage!

Guy Tang Color Collab: Lavender Lob and Tiger Stripes

Two artists found each other on social media...and here's what happened.

Is Pink the New White Blonde?

A Eufora formula for the prettiest pink PLUS suggestions for matching client skin tone.