Some days it may seem as if more clients are no-shows than shows, but according to a Booksy survey, at worst over time only about 2 percent of clients don't even give the salon a heads-up before bailing on their appointment. The poll of beauty and wellness businesses in 15 cities across the U.S. indicates that your rate of no-shows may depend upon your salon's location.
In the survey, the greater Minneapolis-St. Paul area had the highest rate of no-shows—2.37%—and perhaps the upper Midwest's frigid weather plays a role, because the Twin Cities were followed by Milwaukee and Chicago. However, the southern cities didn't necessarily shine; at 0.98%, Stamford, CT, was the spot in the survey that boasted the lightest no-show impact.
In this ranking, each city represents its full metropolitan area which, in some cases, bleeds into a neighboring state:
- Minneapolis-St. Paul, MN: 2.37%
- Milwaukee, WI: 2.19%
- Chicago, IL: 2.14%
- El Paso, TX: 2.11%
- Portland, OR: 2.03%
- Austin, TX: 2.02%
- Louisville, KY: 2.02%
- St. Louis, MO: 2.0%
- Riverside-San Bernardino, CA: 1.99%
- Phoenix, AZ: 1.97%
- Nashville, TN: 1.38%
- New Orleans, LA: 1.31%
- San Francisco, CA: 1.30%
- Cincinnati, OH: .22%
- Bridgeport-Stamford, CT: 0.98%
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