Sadie Curtin's @sadieface Instagram page is so packed with gorgeous hair shots you might start browsing and, before you know it, an hour has passed. We love following her page for the amazing extension work and beautiful color. See why else she was named a 2017 MODERN SALON 100.
Handle: @sadieface
Name: Sadie Curtin
Salon: The Livingroom Salon, Costa Mesa, California
Specialty: Extensions and color
Followers: 18.9K
Age: 33
Favorite app: Layout for before-and-after shots
Favorite hashtags: #balayageinspo #prettyhair #modernsalon #babehair
I follow: @mizzchoi @hairerik @justhairobsession @prettylittleombre
Pro tip: Continuity! For example, I like natural-light photos, so I rarely take a snap of anything once the sun is beginning to set. Also, know your audience. For example, if blonde balayage is getting a lot of attention on your page or your long beach-wave styles create a frenzy, focus on posting what your followers respond to the most.
Favorite products: Oribe Texture Spray for body and hold. Kérastase Ciment Thermique for heat styling on bleached or compromised hair.
How social media changed my life: My clients now have an online portfolio of my work. They can decide what approach is attractive to them well before I even lay a hand on their tresses.
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