A scalp massage will turn your stressed-out client to butter. Here’s a pro technique from Soothe Massage + Kenra. Prepare for bliss!

Often the backbar experience is kind of like the coleslaw at the barbecue. Nice, but definitely not the main event. But maybe it’s time to change that point of view and upgrade your client’s backbar experience to something memorable. That’s why Kenra partnered with Soothe Massage on Demand to demo a drool-inducing scalp massage designed to catapult your client into instant relaxation mode in just a few minutes.


Get the full story of the new and improved Kenra Care system.

And that’s just the beginning. After a massage, Kenra experts recommend going on to complete the backbar experience with the very best shampoo and conditioning formulas for each client’s hair. The new and improved Kenra Care range offers a solution for every hair type, with upgraded formulations based on specific pH ranges that target the desired benefit. For example, the new Color Maintenance Collection clocks in at a pH between 3.5 and 4.5—slightly acidic—to lock in hair color and prevent fading. It protects color over 35 shampoos and maintains up to 67 percent of color between services. And the popular Kenra Volumizing Shampoo & Conditioner now offer a pH of 5.5 to 6.5 to encourage lift at the root. The duo increases volume by 30 percent and extends lift from stylers by up to 95 percent.

A pampering and luxurious scalp massage paired with products that make every hair type more beautiful? Your clients’ backbar experiences will quickly become their top priority every time they visit the salon!


See Kenra’s Oliver Shortall demo a client-friendly, warm color melt.

Learn more at kenraprofessional.com

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