Goldwell

Global Zoom 2018 - It's a Wrap

the Goldwell/KMS/Oribe annual event just wrapped up in Toronto, Canada. The annual event celebrates the Color Zoom Challenge Competition and the launches and exciting new techniques introduced by the brands under the Kao umbrella.

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HOW-TO: The Yellow Color Formula your Clients will LOVE Using Goldwell Pure Pigments

There are few things that crush a colorist more than when hours of work goes into creating the ideal shade for your client only for it to fade as quickly as, sometimes, just a few shampoos. So when Kristi Waldrop created this vibrant yellow shade, she chose to work with Goldwell's new @Pure Pigments color additive, that resists the fade.

HOW-TO: The Perfect Pink that Lasts Using Goldwell's @Pure Pigments

Watch the technique of how one artist used Goldwell's new @Pure Pigments color additive to create a holographic effect (Bonus: it has two-times the fade resistance of traditional color AND three-times the shine!)

The Oscars of Hair: The Winners of the 2018 North American Hairstyling Awards

Winners in 15 categories – and People’s Choice – awarded at the 29th annual photographic beauty competition.

BREAKING NEWS: Goldwell Announces 2018 Color Zoom Challenge U.S. Semi-Finalists

For the competition, leading hair stylists from across the country submitted their entries for one of the three categories – Creative Artist, New Talent Artist  and Partner Artist.

Illusions of Shirlington Celebrates 25 Years In Business

Illusions of Shirlington is pleased to announce its 25th anniversary serving clients across the D.C. area. Under the leadership of owner Irma Wheeler, Illusions has become a fixture in the Shirlington community and an icon of creativity and customer service in northern Virginia.

Goldwell and KMS Hold HairPlay in New York City

Goldwell and KMS held their annual Hair Play International Celebration at Gotham Hall in New York City. Hosted by the Kao Salon Division, artists from the two brands showcased the latest hair trends and techniques to the 400 salon pros in attendance.

7 Most Loved Hair Color Products for Men

For gray coverage, a fresh finish or if he’s yearning for change, the name of the game with men’s color is speed—a quick service that can get him in and out of the salon on his lunch break. MODERN SALON’s Instagram following—all 915,000 of you!—weighed in on your favorite men’s hair color that gets the job done beautifully.

Pastel Passion

Fun shades put clients in touch with their colorful inner fairy princess during the Modern Fairytale campaign from CosmoProf and MODERN SALON.

MAKEOVER: Double Process Platinum to Medium Brown

Going from double-process platinum to a glossy medium brown can be challenging. Get the details for this dramatic makeover.