goldwell

MAKEOVER: Balayage Perfection

This BALAYAGE BLONDE, created at the most recent Balayage Workshop at the Eva Scrivo Academy, has created quite the buzz. MODERN caught up with Scrivo to get more details on how she took this banded/spotty before into a seamless balayage ...

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Bold Haircolor Makeover with Goldwell

Here's a bright change-up to get us over Hump Day with style and a smile.  "Major transformation on my sister!" says Chad Creasey (@chadcreasey on Instagram).  "Used all Goldwell color products."PROCESSSTEP ONE: ...

FORMULA: Sunset Melt

Tiffany Blair (@tblair.hair), a Goldwell Regional Artistic Team member, was inspired by the bright colors of the sunset.The artist, based at G20 Salon & Spa, Boston, Mass, shares the HOW-TO, using all Goldwell products:Regrowth: ...

TRANSFORMATION: "Hidden Fun" Peek-a-boo Fantasy Haircolor

What do you do with a client who has a conservative job but wants to be adventurous with her haircolor at the same time? Here's an option! Try the peek-a-boo technique!Amy Godo (@color_ahead) of JV Hair Design Salon in Stratford, ...

TRANSFORMATION: Going Bold

Amy Godo (@color_ahead) of JV Hair Design, Stratford, Conn, has been coloring this client's hair since last year. "She was originally a faded reddish brown and wanted to be a blonde with a shadow root." Godo and client then ...

TRANSFORMATION: 2 Sessions To Platinum

Lance Shannon (@hair.by.lance) a balayage and color expert based at Society Salon, Los Angeles, CA. says "My client came to me with a desire to be as platinum as I could make her. She was a natural level 8 and had about 2 inches of ...

PS Lifestyle Partners with Goldwell for Their Over 500 Salon Locations

PS Lifestyle, LLC, a national leader in providing exceptional amenity services and lifestyle solutions for mature adults and the operator of 500+ Salon & Spa locations within senior communities across 31 states, has announced an agreement ...

How-To: A Nice Melt for the Client Who Loves Purple

Kristina Cheeseman (@cheesemandoeshair) a hairstylist at Govero Salons, St. Louis, MO. says she loves "playing around with vibrant colors and letting my imagination run wild with color." This transformation caught our eye on ...

Goldwell, KMS California and Arrojo Host HAIR PLAY In NYC

THE EVENT: HAIR PLAY, an evening of education and inspiration from teams from Goldwell, KMS California and Arrojo.DETAILS: It was quite the night at the Gotham in NYC as dozens of artists and models took to the stage to teach the latest in cut, ...

FORMULA: Galaxy and Beyond

Tiffany Blair (@tblair.hair) Goldwell Regional Artistic Team based at G20 Spa and Salon, Boston, Mass, has created a spring look designed to take your client "to the galaxy and beyond". Blair created this gorgeous palette of the ...