launch

Amika Virgin System

Like a VirginVirgin, a two-step professional system from Amika, is used with chemical treatments or as a single service to protect and repair hair to bring it to a virgin-like state. New disulfide bonds are created and existing bonds are ...

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Easydry Salon and Spa Eco Towels: No Washing Saves Water

California Governor Brown has imposed mandatory water restrictions for all businesses, so beauty salons and spas are searching for new ways to save water and save money. Ireland’s Easydry towels are now available in the United States to ...

NovaLash Launches a New Line of Extended Wear Eye Shadow Kits

Long lasting lashes are complemented with new crease-proof, all-day wearing eye shadows from NovaLash.

Clairol Launches Professional Care and Styling

Timothy Jerome Walker helps to launch the new Clairol Professional Care and Styling line.

PRAVANA Launches Revamped Website

PRAVANA launched its revamped website offering new features and content. Beauty industry professionals can gain exclusive access to resources including educational videos, vital industry information and expert advice in the PRAVANA Pro section.

American Culture Simply Smooth Long Island Beach Event

American Culture, co-owned by Louise and Doreen Guarneri, together with Steve Brody of Beauty Systems Group, premiered their Simply Smooth keratin treatments and Simply Smooth xtend maintenance system to Long Island salons and CosmoProf store ...

Hair Care Launches Into Space Today!

Today Farouk Systems will be part of the historic final launch of NASA’s space shuttle program. Shuttle Atlantis will be the 135th and final launch of the 30-year space shuttle program. MODERN'S Associate Editor Lauren Salapatek caught up with first place winner in the CHI Stars program, Meagan Flesch, and asked her some questions about what Farouk Systems will doing at the launch.

InStyle APP Launch

InStyle just launched the coolest IPAD APP for the beauty world. “InStyle Hairstyle Try-On” is the perfect device designed to help clients and salon professionals actually SEE what a new color, shape or texture will look like before shear or color hit the hair.

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