sophy merszei

NovaLash Takes a Bite Out of Lyme Disease: Sourpuss Selfie Challenge

For years, Sophy Merszei, Molecular Biologist, Cosmetic Chemist and founder of NovaLash eyelash extensions, has been suffering with Lyme Disease and its attendant disorders (**see photos below).   Now she is putting the pain aside, and ...

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NovaLash Names Ten Elite Brand Ambassadors

NovaLash CEO, Sophy Merszei named ten of the country’s most elite Lash Artists as the first NovaLash Brand Ambassadors at a celebration  of lash artistry recently held at Hotel Za Za in Houston, TX.This talented squad of lashers ...

CHOOSE BEAUTY: Sophy Merszei

Hometown: Cambridge, Massachusetts, a place where makeup is almost illegal.Industry Icon: Vidal Sassoon. I love how he applied architectural and mathematical concepts to hair.Now reading: “Quiet:  The Power of Introverts in a World ...

Tips From the Top: Sophy Merszei, CEO & Founder, NovaLash

Sophy Merszei, CEO, Founder, NovaLash Eyelash Extensions shares her tips for success.

NovaLash Honors Lashionistas in Third Annual Event

NovaLash honors winners, employees and 10 years of lashes in their Third Annual LashOff Awards Ceremony in Houston.

NovaLash CEO Named One of Houston's Most Influential Women

Houston Woman Magazine honored Sophy Merszei, NovaLash President and CEO, as one of Houston's Most Influential Women of 2012.

LASHcloud Keeps Lashes Dreamy

NovaLash’s new LASHcloud is a crescent-shaped pillowette designed to rest comfortably on your current pillow, preventing lashes from compressing into the bed.

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