Bridge the gap between permanent hair color and direct dye with ChromaSilk VIVIDS Everlasting.
Franco Hernandez (@hairbyfranco) created a rose-toned color, featuring a deeper violet root shadow and pastel magenta and pink lengths. Learn how!
VIVIDS Everlasting adds a whole new dimension to hair color artistry and enables pros to bridge the gap between permanent hair color and direct dyes.
VIVIDS Everlasting formulas bridge the gap between permanent hair color and direct dye. Learn what you can serve up with the new PRAVANA ChromaSilk VIVIDS Everlasting Enchanted Pink + 20-volume developer on a Level 8 base.
Fairy-tale and Fantasy Hair Contest
Inspired by a rare gem, this Pravana look embraces the true tones of romance with a soft pink, fantasy finish.
Pravana and Beauty Systems Group have announced a distribution partnership that will offer Pravana through CosmoProf and Armstrong McCall stores.
Pravana announced Marcie Owsinski as the team's new Education Manager.
Slow and steady wins the race. Here is how one committed colorist brought her client from box to blonde.
How this stylist shot her own collection, did all the hair and feels after winning the first prize in Pravana's Show Us Your Vivids Competition
