The International Wella Professionals Trend Vision Awards (ITVA) will take place on Oct. 14 in London. Here's a quick snapshot of the competition—its history, meaning, and why hairdressers, everywhere, should explore their creative talents and enter this life-changing contest.
Competition season means a lot of sleepless nights, empty coffee cups and moments squinting at a few strands to make sure they’re perfect. Take it from two-time North American Trend Vision Awards (NATVA) gold winner Shirley Gordon: it’s all worth it.
A little bit of urban, a little bit of avant-garde, “The Revolution of Pop Art,” by 2008 NAHA winner and 10-time nominee Shirley Gordon is anything but boring. Inspired by pop culture icon Cyndi Lauper, these ...
Shirley Gordon offers tips on creating the perfect faux hawk.
Behind the scenes interviews both before and after: Shirley Gordon, winner of Wella's NATVA 2013 Color Category.
Wella Educator Shriley Gordon shares her formula. Watch this video and learn HOW TO get her fab ashy shade.
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