America's Beauty Show is hosting its first ColorFest this year, and MODERN can't wait to be a part of it! Outside of incredible education, educators, creative and business-building techniques to help you earn more money, those who register for the event, just $49!!!!, get major perks at the show, like free lunch, free parking, free admission to the show after the program, free samples and more (they had us at free lunch).

THE EVENT: ColorFest at America's Beauty Show Monday, March 14, 2016

THE TIME: 10am - 1pm at the mainstage ballroom inside McCormick Place

THE DETAILS: Talking technical, color corrections, bond-builders, interviews with top colorists, meet and greet!, and freebies! REGISTER HERE.

THE STATE OF THE COLOR WORLD: See and hear the results of comprehensive color research what color clients want most, how to target and sell color to different generations and markets


Bonding: What is it? How are colorists using it? What's the opportunity for you and your salon?
Corrective Color: The hows and whys behind this huge money-making, creative opportunity


MODERN editors interview some of America’s top colorists to share their vision on color trends, formulation, application techniques, and a look into what's propelled them to the top of the color world


Larisa Love: @larisadoll of Instagram fame, presented by CosmoProf
John Simpson and Christopher Dove: Founders of Co-Cre8 and master colorists
Chrystofer Benson: Matrix Artistic Director and Global Design Team Member
Shirley Gordon: Wella Trend Vision winner and educator

Deb Gavin: Keratin Complex Artistic Director, Color, salon owner


You can personally meet, talk to learn more from the top colorists from top brands – the people who set the trends, teach the technicals and solve your toughest color problems!


ColorFest attendees will receive:

  • The latest hair color products and releases from our sponsors – a $300 value! (For the first 300 registered attendees)
  • Deep, deep discounts on the exhibit floor from your favorite color suppliers – During 2pm – 5pm at The Great Beauty $how Buy Off!
  • Free lunch!
  • FREE parking in McCormick Place West on Monday, March 14 for registered COLORFest16 attendees, quantities limited!
  • Monday admission to the SHOW!

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