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Beauty and Kindness: Stylists Find What They Need from Partnering with Alter Ego Italy

During a tough time, two stylist/salon owners looked to Alter Ego Italy for support and say that working with the brand is making their return to the salon easier and more profitable.

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Enamel Collection by Chrystofer Benson

An array of shapes, textures and styles are married by a cool, glossy color scheme.

WATCH: Easy Base Break Technique

How to create a seamless blend.

The Virtual Consultation: A Win for You and Your Client

Three beauty issues top the list of client concerns: haircolor, social distancing, and money. These are the key topics for effective communication with your clients right about now and you can start to address them now, even at a distance, saving you time and effort once we're back in the salon.

At-Home Hair Color Kits: Stylists and Salon Owners Weigh-In

It's a hot-button topic. During salon shutdowns caused by COVID-19, some stylists and salons have been offering their clients hair color for at-home use---and some stylists and salons have not. Hear from those on both sides of this debate.

3 Gray Coverage Hacks for a More Efficient Service

Covering the gray regrowth and doing it for many of your returning clients will be time-consuming. Here are some tips to help ensure better coverage and a better service.

#ShowYourRoots Campaign Urges Clients to "Wait for Us"

Step away from the box color. These stylists are asking their clients to please wait until they are open again to touch their hair color.

Colortrak PRIDE

This year, Colortrak invites you to be proud of who you are all year.

To Master Corrective Color You Must Understand Oxidation

The foundation upon which all corrective color rests is understanding oxidation. According to Missy Peterson, global education and artistic director for Malibu C it's the key to mastering the ins and outs of corrective hair color.

The Secret to Perfectly Cool Blonde and Brunette Hair Color

The secret to cool platinum blonde, balayage and brunette highlights is neutralizing unwanted yellow or orange undertones.