If you follow hair pages on Instagram, chances are you’ve seen Farrukh Shamuratov’s work on the explore page under “Videos you might like.” While his hometown is in Russia, Shamuratov recently moved to Los Angeles and spends more time living out of a suitcase than anything—teaching master classes in Germany, Italy, France, Litvia, Spain, Russia, Dubai, Turkey, Tunisia, Ukraine, Belorussia, Kazakstan, Uzbekistan and Mexico City, hosting up to 700 students at a time all hungry to learn from the updo master himself.
Both his mother and father are hairdressers, so he got his start in the industry at home. Then, he went to Nevskiy Berega in St. Petersburg, Russia, for formal hairdressing education. “The biggest ‘schooling’ for me is participating in competitions,” he says. “I took part in more than 100 championships, competitions and contests,” earning first place in many including a first place in OMC Europe championship in 2010.”
Name: Farrukh Shamuratov
Location: Los Angeles, Italy, Dubai, Moscow
Follow me: @Fshairdo
Instagram: 368k followers
Best known for: hairstyling and updos
Favorite app: iMovie
Best tip for getting the best results on a post: “Be happy on videos and photos. Also I like to send direct messages to people I want to repost my content.”
Favorite hashtags to explore: “Famous beauty bloggers like #hudobeauty #vegasnay.”
Passion other than beauty: “I like art, playing piano, singing—I love Sam Smith—I make my own music, paint, makeup and extreme sports like free jumping and surfing.”How social media changed your life: “Now more people know me and invite me to teach seminars all over the world. We’re looking to host big hair events in ow London, Tokyo and Brazil.”
Favorite products: “I can't live without a massage brush. It won’t break the hair, is soft and doesn’t scratch the scalp. But I'm working on my own tools and products which will be very helpful and modern.”
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