Close

Career

Back in the Game: Back-to-School Advice

by MS Staff | September 11, 2017
Ricardo Santiago
1/5

Show All
Ricardo Santiago
Evelyn Ayala
2/5

Show All
Evelyn Ayala
Robert Cromeans
3/5

Show All
Robert Cromeans
Lisa Marie Garcia
4/5

Show All
Lisa Marie Garcia
Carter Lund
5/5

Show All
Carter Lund
Ricardo Santiago
1/5
Slider
Ricardo Santiago
Evelyn Ayala
2/5
Slider
Evelyn Ayala
Robert Cromeans
3/5
Slider
Robert Cromeans
Lisa Marie Garcia
4/5
Slider
Lisa Marie Garcia
Carter Lund
5/5
Slider
Carter Lund

SEPTEMBER IS NOTORIOUS for bringing in younger clients for back-to-school services. We asked our Solo Artist Advisory Council, a panel of industry experts who lend their voices to important topics for independent stylists, their advice on the topic. We asked them, “What back-to-school services are smart for solo artists (and all stylists) to offer this September.” They offered us their two cents and gave us some service and product ideas, too.

RICARDO SANTIAGO, Global Artist, Joico :“When going back to school, your clients need to freshen up and repair everything that has been done over the summer from being in the sun, pool, etc. The first thing is treat the hair. For blondes, I use Joico Blondelife Brightening Masque, which removes any chlorine build-up and hydrates the hair while brightening. I love to follow that up with our new Blondelife Brightening Veil, a leave-in spray that provides UVA/UVB thermal protection. Another great option is a quick glaze application using my favorite Joico Lumishine Liquid Demi. Whether I’m using it to cancel unwanted warmth that happened from being out in the sun, or refreshing color that has been faded out, it’s the perfect quick solution that add tons of shine while conditioning the hair simultaneously.”

EVELYN AYALA, Education Manager, Kadus Professional: “Get your clients ‘back-to-school’ ready with perfectly styled hair. Quick styling appointments have become a huge trend in salons and Kadus Professional offers four simple looks that you can customize for each type of client. From straight hair to wavy, to creating a fun braid or even an updo, Kadus Professional offers eight essential styling products to choose from to create these looks! Use them alone, layer them up or mix them together! You can have your clients walking out feeling great and the best part is that you can create these looks in 15 minutes or less! Enjoy learning how to for free with our CosmoProf/Armstrong McCall exclusive Kadus app.”

ROBERT CROMEANS, Global Artistic & Business Director, John Paul Mitchell Systems: “Since back-to-school also means the end of summer, in-salon treatments are a must for all our guests. Talk to your clients about bringing their kids into the salon to enjoy a back-to-school bundle. Offer your guest a hair cut, treatment and travel kit for a bundle price!"

LISA MARIE GARCIA, President of Innovation, Farouk Systems: “During the summer you travel, swim and keep maintenance duties light with your hair. The harsh and unforgiving heat can be damaging—internally and externally. Before heading back to school try some hair cocktails to create healthy, shiny and manageable hair. Rejuvenate your client’s natural shine with CHI Silk Infusion and Biosilk Silk Therapy Lite. Or, to boost volume and texture, apply BioSilk Hydrating Therapy Maracuja Oil to the entire mane, then rinse and apply BioSilk Volumizing Therapy Styling Foam.”

CARTER LUND, Framesi Italian Style Team Member, A Carter T. Lund Salon: “Back-to-school services are a great way to add on services. For young boys and teenagers we have what we call a “splash of sunlight.” It involves taking small diagonal or horizontal ¼-inch slices from the front hairline to the vertex and using Framesi DeColorB Shimmer we hit it with a preheated flatiron to lift the hair up to two levels. It’s a quick and easy way to make the hair look sun kissed, and we charge an added fee to increase our ticket. For our female guests we offer the same experience except we also place a few shimmer highlights along the sides as well. This can be executed on short or long hair and once again, it’s quick, easy and smart.”

TRENDING: The French Bob

Cut

TRENDING: The French Bob

by Anne Moratto

Leave it to the French to inspire a haircut so chic, it’s truly timeless. It’s a look that never goes away and when you see it, you know it. And lately, we’ve been seeing it everywhere.

Find out why over 400,000 subscribers love our newsletters

Putting the Salon Professional First

Putting the Salon Professional First

by Staff

A new salon education and salon benefits program makes it easy for salon stylists and estheticians to grow their business rapidly and in the direction they want to take it. They get the perceived benefits of booth rental or owning their own salon, but without the hassle or overhead. Benefits include ability to earn up to 70% commission right away, generous health insurance, paid vacation and sick time, and even paid education. Grow your salon career now with a salon company that puts you first!

How Small Add-Ons Add Up To Big Money For You

by Staff

Would you like fries and a drink with that? Burgers pay the bills, but it’s the add-ons that build the bottom line. That’s true for every service business, whether you’re offering Big Macs, hotel suites or hairstyles.

Videos

In our video section, watch salon professionals in action, listen to the advice of salon business experts, and tour inside the world’s top salons.

10 Reasons to Make a Smart Salon Career Move

10 Reasons to Make a Smart Salon Career Move

by Staff

Job benefits, career growth, flexibility, up to 70% commission and customized hands-on classes in hair color, blow dry, extensions, hair styling, texture, skin care, business building, consultation and more—explore all the reasons stylists and estheticians are switching to the Salon at Ulta Beauty.

Waxing, shaving, facials and beard grooming can all expand men’s services beyond the standard...

10 Tips For Elevating Your Men’s Business

by Staff

Many stylists have discovered men can be lucrative and loyal additions to their clientele. Want to build up the men’s business in your salon? Here are 10 tips from four men’s service and product pros.

Can You Specialize As A Solo Artist?

by Staff

You love balayage and braiding, but men’s haircutting? Not so much. Yet as a solo artist, you worry that limiting your services to just those you prefer doing could be a mistake. Are those worries founded or unfounded? Can you specialize as a solo artist? Many top solo artists believe you can.

Come Grow with Us! Q&A with Nick Stenson and Ammon Carver

Come Grow with Us! Q&A with Nick Stenson and Ammon Carver

by Staff

Hair stylists and estheticians can find great salon career opportunities and financial growth powered by a new program focused on hands-on education in hair styling, hair color, extensions, texture services, men’s looks, skin care treatments, cosmetics and other salon services, along with competitive benefits like health insurance, 401k, paid time off and much more! Get the INSIDE LOOK at the Salon at Ulta Beauty, and learn more from salon industry leaders Nick Stenson and Ammon Carver and team.

Load More