Bosley Professional Strength welcomes two to their expanding team. Cathy Vogel joins the brand as Chain Account Manager and Christine Betz has been named Sales Director.
Vogel will develop relationships with chain account partners through education, product launches and promotions. Prior to joining the Bosley Professional Strength team, Vogel was a marketing manager for Beauty Brands for over 20 years. While there, she managed all aspects of merchandising, helping to drive business and sales through store presentations and layouts for all chain locations.
By working with the company’s retail partners, Vogel’s role will help the Bosley Professional Strength customer through their employees.
“The goal is to ensure the associates are trained and educated on how our quality products can be a great solution for their customers that come in with concerns about fine hair or thinning,” Vogel says, “but also for their customers that want a quality product that will help them to take preventative measures for great hair into the future. My passion for our products and our mission is what drives me to further communicate this message in everything I do, with the intent of helping people feel good about themselves and become the person they want to see in the mirror each morning.”
Christine Betz is a licensed cosmetologist and holistic health coach, joining the Bosley Professional Strength team as their new Sales Director, where she oversees, manages and grows domestic sales. She has spent her career in the spa and salon industries, holding numerous positions, including spa director of Industry Source, director of dalons at Premier Salons, spa director of Maly’s Midwest, and district sales manager of SalonCentric.
“The key to success,” Betz says, “is to consistently consult with your clients and partner with them to bring their visions of growth and success to life.” In joining the team at Bosley Professional Strength, Betz will continue to work tirelessly to help clients and consumers alike discover a new solution and see the light of hope in their journey to hair health."