Alison Alhamed

Editor in Chief, MODERN SALON

As Editor in Chief, Alison Alhamed shapes the content and voice for MODERN SALON's social media platforms, digital channels and monthly print magazine. Alison collaborates closely with salon professionals, social influencers, brands and industry personalities to connect them with our community of readers and followers. As a beauty editor, public speaker and licensed cosmetologist, Alison was named one of Folio magazine's 13 Under 30 emerging leaders in publishing. She regularly judges industry competitions; presents on how to build a following on social media; collaborates with brands on photoshoots, marketing and advertising campaigns; and is passionate about the professional salon industry.

Alison Alhamed wrote

AFTER. "If you can't wear your extensions straight, you shouldn't be wearing extensions,"...

HOW-TO: Before and After Using Hairtalk Tape-In Extensions

by Alison Alhamed

MODERN’s Editor in Chief Alison Alhamed recently cut off quite a bit of length from her over-processed ends, which took her long lengths up to a just-past-the-shoulder lob. Although her number-one goal was a return to healthier hair, the change left her feeling a little uneasy. So she called upon Hairtalk Master Educator Alicia Iannone to transform her balayaged lob with face-framing money pieces into a healthy, bright beige-y blonde that is completely seamless.

Holly DeCastri @hollydecastri

2017 MODERN SALON 100: Holly DeCastri @hollydecastri

by Alison Alhamed

If you follow @modernsalon on Instagram and we've ever featured your work, OF COURSE you've heard of Holly DeCastri. She is quite literally our #1 biggest fan--she comments on every single post we share, expressing incredible encouragement and gushy love to every. single. artist. Known simply as "Holly" in our MODERN SALON offices, our entire editorial team voted to have @hollydecastri on our 2017 MODERN SALON 100 list because she is just one of our industry's BEST.

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