Which of Bosley Pro’s products generate the most buzz? Why?
Our BosRenew Dry Shampoo is such a versatile product. It’s great for in-between washings, which can also help extend the life of a client’s color, and it’s also handy in a gym bag for a quick post-workout scalp dry-clean. Customers really like that our Dry Shampoo doesn’t tend to leave any white residue, which means even women with the darkest of hair can use it with con?dence.
What demographic does Bosley Pro best serve?
A large proportion of our demographic is women—primarily 35 or older. By the time a woman is in her mid-thirties, more often than not, the diameter of her hair has begun to slowly shrink. If she doesn’t notice then, she will most likely notice it by her mid-to-late forties. This is often the time that she will seek out products that can help with the issue. Thinning, ?ne hair doesn’t discriminate, however. Men and women of all ages and ethnicities are affected, so our overall demographic is broad.
Bosley Professional Strength
20633 S. Fordyce Avenue
Carson, CA 90810