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NYFW: Natural Texture and Shine from Evo for Mara Hoffman

NYFW: Natural Texture and Shine from Evo for Mara Hoffman

by Staff

Natural texture and shine were the hair trends seen from Evo at Mara Hoffman during NYFW.  "For me, the hair look was about letting go of perceived standards of beauty and instead, focusing on the beauty of the individual," says Gareth Bromell, Evo Hair Global Ambassador. "To celebrate the diversity of the individuals, i enhanced each model’s natural hair to allow their natural texture to shine. a simple look, providing a natural nod to all that comes from this earth."

Amika Announces Partnership with HairToStay

Amika Announces Partnership with HairToStay

by Staff

Amika has announced its partnership with HairToStay . The brand will launch an ongoing initiative beginning in October 2018 to donate 1% of all e-commerce sales from its website  to HairToStay. Furthermore, customers will have the option to provide an additional donation to the organization at checkout.

Rachel Zoe Collection, Getty Images / Stefanie Keenan

NYFW: Great Lengths for Rachel Zoe, SS2019

by Maggie Mulhern

Great Lengths Artist Design Senior Design Team Director Nanci Lee Randolph and Executive Artistic Director Danielle Keasling used  GL Tapes tape-in extensions to add volume, length, and color enhancement for the Rachel Zoe Spring/Summer 2019 collection, presented this week at NYFW.

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