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NYFW How-To: Aveda Makeup and Essie Mani at Costello Tagliapietra FW15

Design team Jeffrey Costello and Robert Tagliapietra showed a romantic, enchanting collection with bold silhouettes and hues that took us into the woods with touches of wines, golds and teals. Aveda and Essie artists were tasked with ...

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TRANSFORMATION: Making A Dream Come True

Kaylie Babajan (@kaylierb) based at Boheme Salon and Spa in Redding, California, was thrilled with the opportunity to transform this first time client. "She was a referral," she says. "Her 'dream' hair is something more ...

For Stress Relief: Aveda Rituals of Renewal

While Aveda Rituals of Renewal allow stylists to connect with guests in a meaningful way through the power of touch, breath and aroma, these rituals also can be directed toward stylist self-care. Each of the five core rituals can provide a ...

HOW TO: California Blend

Rosvelt (@rosvelt) a Miami based hairstylist, tagged MODERN with this beautiful sombre makeover and we had to know more. "This is my signature foiling technique called California Blend haircolor," he says.Here he shares the how ...

Rare Bloom

For Rare Bloom, Aveda’s spring/summer 2015 trend collection, Aveda Global Creative Director Antoinette Beenders selected a prairie as the location for its natural beauty, as well as what it means to one of Aveda’s most important ...

Take the "Body Position" Challenge! Presented by Healthy Hairdresser and the New Learn Aveda Curriculum

Aveda recently made a commitment to developing and advancing hairstyling talent with Learn Aveda, an exciting new cut and style curriculum centered around two revolutionary hair styling concepts: intention and wellness.The curriculum which just ...

FORMULA: Adding Dimension and Drama

Michelle Galvan (@hairbymimigal), an artist at Seasons SalonSpa, in Redlands, California, had an opportunity to add some life and dimension to client Camille's hair, an existing client who came in as a natural level 2, with hair grown ...

TRANSFORMATION: Caramel Dimension

"My sister is low maintenance when it comes to her hair," says Erin Doumert (@erindoumert), owner of Salon Elle, La Jolla, California. "She wanted something done to her hair but didn't want to have to maintain it. She is a ...

Pantone's Color of the Year: Makeup

Pantone recently released their 2015 color of the year, Marsala.The wine red hue that gives Marsala its name, embodies richness, sophistication and natural earthiness. "This hearty, yet stylish tone is universally appealing and translates ...

Aveda Introduces Innovative Online Education: Learn Aveda

Aveda is ringing in 2015 with new, innovative online education called Learn Aveda. The program is based upon Aveda's commitment to developing future stylists starting at the institute level, says Kevin Molin, VP of education for Aveda. ...