pravana

Formula: Christina Aguilera's Hot Red Haircolor

Well look who went red on us!!!! Apparently summer isn’t just about the blonde! Christina Aguilera (@xtina) posted this on her Instagram feed showing the superstar with a hot shade of copper. PRAVANA Artistic Color Director Vadre ...

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Makeover: Classic Highlights To Platinum

Stephanie Geib (@hairbystephscissorhands) of Dellaria Salon, Boston, Mass., says "This beauty came to me about 4 months ago wanting some really light highlights, and this time she was ready to go PLATINUM! She had natural level 7 with some ...

Makeover: DIY Blah To Emerald Green

Haley Banks  (@hairbyhaleyb) of Atelier by Square Salon, Las Vegas, NV, says her new client found her on Instagram. "Her previous hair was a dark brown she did herself. Previous colors had included black, red, and green over the past 7 ...

Makeover: From Fashion Green To Dimensional Magenta Melt

Rachel Stefanik (@hairpaintedwithlove) of Salon Village, San Francisco, Cal., says she is "obsessed with color and formulating. I love creative color because there is so much science involved. Hair is my passion and I enjoy every bit ...

Building to Blonde in Three Sessions with Balayage

Raven Camacho (@soraverly) of Tarver Hill Salon, Austin, Texas, shares details for this makeover:Clients hair history: 5 years of at home black hair color on her natural level 7. Needed: 3 appointments waiting 6 weeks in ...

Makeover: Going For That Special Pink Melt

Connie Delamora (@ConnieCouture) of Studio One Salon, Kennewick, Washington, had an opportunity to have some fun with her client.Here she shares the HOW-TO:STEP 1: Apply Kenra no ammonia lightener blended with 30 volume and Olaplex from mid ...

FORMULA: Vivid Color with a Butterfly Undercut

Party in the front, an even bigger party in the back!Presley Poe, Pravana artistic educator says she's a big believer in glitter, which is what inspired her to create this look in conjunction with Vivids. Customized creative color formulas, ...

Makeover: Super Dark, Highly Lifted to Flamingo Melt

Neal Malek (@nealmhair) of Orlando, Florida says he loves doing color corrections."I spend most of my days doing vivids and balayage. I would say I get about five new clients a week from Instagram. I am a Brazilian Bond Builder ...

How-to: The Perfect Platinum-White Blonde Formula

White is hot this summer!Hollywood trendsetters have been amping up their blonde by going platinum-white.Jennifer Lawrence, Taylor Swift (pictured), Kristen Stewart and more have traded in warmer hues for icy tones, and Pravana has ...

Macaron Haircolor Formula and Step-by-Step by @shelleygregoryhair

We can remember when @shelleygregoryhair had only a handful of Instagram followers—we were early followers of the Las Vegas-based colorist/stylist because her hair creations were always so beautiful.But everything changed in November 2015 ...